【OG12-CR第100题】就是那个Benchmarking的那道题~求解释！

Veronica韩

100. One way to judge the performance of a company is to compare it with other companies. This technique,
commonly called “benchmarking,” permits the manager of a company to discover better industrial practices
and can provide a justification for the adoption of good practices.
Any of the following, if true, is a valid reason for benchmarking the performance of a company against
companies with which it is not in competition rather than against competitors EXCEPT:
(A) Comparisons with competitors are most likely to focus on practices that the manager making the
comparisons already employs.
(B) Getting “inside” information about the unique practices of competitors is particularly difficult.
(C) Since companies that compete with each other are likely to have comparable levels of efficiency, only
benchmarking against noncompetitors is likely to reveal practices that would aid in beating competitors.
(D) Managers are generally more receptive to new ideas that they find outside their own industry.
(E) Much of the success of good companies is due to their adoption of practices that take advantage of the
special circumstances of their products or markets.
问题就看的很纠结~脑子转不过来了~求各路大神的解答，谢谢！！！！！

Veronica韩

我自己把OG上的解释翻译了下，请问这么翻译对么？
首先，筛选信息明白把公司和competitor与noncompetitor比较的优势和劣势。
公司用benchmark与noncompetitor比较的原因。noncompetitor company容易获得信息;提供new insight,容易付诸实践。
为什么还要用BM与competitor进行比较？competing companies 有同样的环境，包括产品和市场。如果公司经常成功是因为与他们所在的行业有关的环境，那么BM对于competitor更有效~

IsaacPeng

同求啊 这个问题我看得很不明白···

lukrenee

Any of the following, if true, is a valid reason for benchmarking the performance of a company against
companies with which it is not in competition rather than against competitors EXCEPT:
为啥要用一个公司和非竞争对手相比较来衡量其表现，而不是和竞争对手相比较？以下除了（？）选项都给出了有效理由。

against companies with which it is not in competition:与不是竞争对手的公司相比较
rather than against competitors:而不是与竞争对手相比较。

SuperR

我自己把OG上的解释翻译了下，请问这么翻译对么？
首先，筛选信息明白把公司和competitor与noncompetitor比较的优势和劣势。
公司用benchmark与noncompetitor比较的原因。noncompetitor company容易获得信息;提供new insight,容易付诸实践。
为什么还要用BM与competitor进行比较？competing companies 有同样的环境，包括产品和市场。如果公司经常成功是因为与他们所在的行业有关的环境，那么BM对于competitor更有效~

-- by 会员 Veronica韩 (2012/8/29 18:21:11)

这个题就是题目有些绕，Any of the following, if true, is a valid reason for benchmarking the performance of a company against
companies with which it is not in competitionrather than against competitors EXCEPT
其实就是一个公司和非竞争对手进行benchmark,题目中的companies with which it is not in competition=noncompetitior.
那么E选项说的是许多公司的成功是因为他们对产品和市场的特殊环境进行自身调整，那么这种成功是因为跟竞争对手进行benchmark，所以它应该排除。
希望可以帮到你。

wyw1018

benchmark如果产品和市场没有可比性，就没有意义，E选项即是这样。

Veronica韩

Any of the following, if true, is a valid reason for benchmarking the performance of a company against
companies with which it is not in competition rather than against competitors EXCEPT:
为啥要用一个公司和非竞争对手相比较来衡量其表现，而不是和竞争对手相比较？以下除了（？）选项都给出了有效理由。

against companies with which it is not in competition:与不是竞争对手的公司相比较
rather than against competitors:而不是与竞争对手相比较。

-- by 会员 lukrenee (2012/9/2 3:58:56)

很感谢！！！我当时把not....rather than 看成一个结构了。。。

Veronica韩

现在明白点了。。。。谢谢！

864497634

cao!!! 我也是把他们看成一个结构了 搞死人 ！！！！！！！！！！！！！！！！！！！！！！！！！！！！！！！！！！

zkybq

这个就是现代管理理论之一的标杆制吧 没记错应该是丰田首创的
题目的意思是下面哪一个支持企业与同行业竞争对手进行标杆管理（EXCEPT反过来 或者也可以把它看作是个削弱）个人感觉EXCEPT题其实比较简单 选项的逻辑链都很清晰
ABCD都是讲与非竞争者进行标杆管理的好处或者与同行业竞争者进行标杆的不好处
只有Especial circumstances of their products or markets这个是关键 还有前面的success