OV-80 搞不清楚

shady123

Vitacorp, a manufacturer, wishes to make its information booth at an industry convention more productive in terms of boosting sales. The booth offers information introducing the company’s new products and services. To achieve the desired result, Vitacorp’s marketing department will attempt to attract more people to the boost. The marketing director’s first measure was to instruct each salesperson to call his or her five best customers and personally invite them to visit the boost.

Which of the following, if true, most seriously weaken the predication that the marketing director’s first measure will contribute to meeting that goal of boosting sales?

 

A.      Customers who participate booth are those not satisfied with Vitacorp products and will use this opportunity to express their unsatisfaction.

B.       Many of Vitacorp’s competitors have made plans for making their own information booths more productive in increasing sales.

C.      An information booth that is well attended tends to attract visitors who would not otherwise have attended the booth.

D.      Most of Vitacorp’s best customers also have business dealings with Vitacorp’s competitors.

E.       Vitacorp has fewer new products and services available this year than it had in previous years.

为啥答案是啊A， 牛牛请指点一下

payo

原文: attract more people to the boost --> booth more productive in terms of boosting sales

A: express their unsatisfaction --> booth 不会变得 more productive

shady123

谢谢

amumu

A：原文中已经说了是best customer了，怎么可能还会不满意呢？

C：说明应该邀请那些潜在客户，而不是现在的best customer，才是对plan的weaken啊！

prayer

以下是引用amumu在2009/9/2 1:42:00的发言：
A：原文中已经说了是best customer了，怎么可能还会不满意呢？
        

C：说明应该邀请那些潜在客户，而不是现在的best customer，才是对plan的weaken啊！

这里的best customer是销售员手上的best，但不是公司层面的best，可能销售员手上的其他customer更烂，人家没说best customer就不能不满意啊。

c的选项我没看懂啊，汗

amumu

customer应该不要再分销售员还是公司的了，我觉得best就应该是不会抱怨，至少在这种会上应该给个面子嘛。这种题目搞得大家思维发散，幻觉太多，很难说那个对啊。

C说：办的好的会应该是吸引那些没有出席过这种会的顾客。不正是说明邀请best customer是没有用的吗？所以是weaken啊。

[此贴子已经被作者于2009/9/2 11:58:20编辑过]

prayer

C的偶终于看明白了，意思就是大家喜欢凑热闹，人多的地方会吸引那些根本没打算过去的人来观看，这个是加强，不是weaken

amumu

嗯，是的，我今天又看了一下，一下子就觉得C是加强“attempt to attract more people to the boost”，不好意思，哈哈。

kingshark44

this is a question similar to OG 5th
one weaken, one strenghten

80．Vitacorp，a manufacturer, wishes to make its
information booth at an industry convention more productive in terms of
boosting sales．The booth
offers information introducing the company's new products and services．To achieve the desired result，Vitacorp's marketing department
will attempt to attract more people to the booth. The marketing director's
first measure was to instruct each salesperson to call his or her five best
customers and personally invite them to visit the booth．

    

Which of the following，if true，most strongly supports the
prediction that the marketing director's first measure will contribute to
meeting the goal of boosting sales?

    

(A) 
Vitacorp's salespeople routinely inform each important customer about
new products and services as soon as the decision to launch them has been made．

    

(B) 
Many of Vitacorp's competitors have made plans for making their own
information booths more productive in increasing sales．

    

(C) 
An information booth that is well attended tends to attract visitors who
would not otherwise have attended the booth．

    

(D) 
Most of Vitacorp's best customers also have business dealings with
Vitacorp's competitors．

    

(E) 
Vitacorp has fewer new products and services available this year than it
had in previous years.

    

Evaluation
of a Plan

    

Situation
 A
manufacturer wants increased sales from its information booth at an industry
convention．To boost
sales，the marketing
department seeks to attract more people to the booth，and the  marketing director tells the salespeople to invite their best
customers to visit the booth．

    

Reasoning
Which point best supports the marketing director's
plan? First ask what would be a valid reason for inviting faithful customers to
visit the booth．Such
invitations should assure that the booth will generally be busy with visitors．If people are more attracted to a
well-attended booth than to an empty one, then more potential customers are
liked to visit the busy booth，and more visitors should produce more sales．The marketing director is operating
on the principle that success breeds success．Making sure that the booth is well attended by Vitacorp's current customers
is likely to attract more potential customers and thus boost sales．

    

A  If the best customers already have all available new product
and service information，they are unlikely to respond to the invitation to visit the booth；this point is a weakness in the
plan．

    

B 
Competitors' efforts toward the same goal may hurt Vitacorp's efforts，so this point does not support the
plan．

    

C  Correct．This statement properly identifies a point supporting the marketing
director's plan．

    

D  The plan simply aims to attract more visitors to Vitacorp's
booth to encourage more sales and does not address the fact that Vitacorp
shares its customers with its competitors．

    

E  Again，the plan merely seeks to attract all increased number of booth
visitors，and thus
potential buyers，to boost
sales，no matter
what new products and services may be offered this year．

    

The
correct answer is C．

[此贴子已经被作者于2009/9/20 12:24:51编辑过]

TonyGe

欧美文化，实事求是讲实话 = 中国文化，不给面子，不懂事儿。