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楼主: remeo

一道很具迷惑的题目,已有8位英雄折腰!(答案)

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发表于 2003-10-5 23:00:00 | 显示全部楼层
多谢fyhllj斑竹呀!!!
发表于 2003-10-6 06:16:00 | 显示全部楼层

谢谢更正. 你觉得CR依赖阅读仔细比逻辑严密要多吗?

THX!
发表于 2003-10-6 16:27:00 | 显示全部楼层
开始我也选B,而且很不服气D。但是看完大家的讨论,发现还是D好。
下面我想说的不是已经很详细的分析,而是因为ETS的出题原则我们必须具有的一种观念:对于答案,没有最好,只有更好。
下面以对此题的分析为例。现在大家的答案都集中在B、D。记得陈向东讲的:2 out of 5原则吗?GWD在很多场合讲的:比较才出答案吗?
嘿嘿!J废话一大堆,现在正题。(不要扔砖头嘛!)
观点:B没有D好,虽然D也有瑕疵,仍然选D。
温故一下以前的讨论(哎哟!说了不扔砖头的耶!!L)
公司在雇了C和G给他们的衣服产品目录设计一种magazine-like的形式以吸引更多高端顾客之后,衣服大卖。公司决定用同样的concept来推出house ware目录。
b) an upscale clientelte would be interested in a house wares catalog
高端客户会对h目录感兴趣。(原文的范围:用magazine-like形式的目录。此选项明显扩大了范围。个人感觉:有点偏离原文的方向。原文的关键词应只是:magazine=like format。Some concept也是指的用这种形式的目录。)
d) a magazine-like format requires a copywriter and a graphic artist
magazine-like形式需要一个C和G。(如前面的G友所述,如果公司不假设高端客户不对这种形式的目录感兴趣,肯定也不会作出该决定。)
大家发现没有,我们在思考作出判断的时候,没有区分两个东西:正确选项和正确选项的合适表达。纯粹的分析题目会发现,答案往往有不止一个方向。那麽以本题为例,感兴趣是一方面,形势需要c\g是一方面,还有很多很多。可是给出的答案中只有d是对理由的正确表述,所以选他罗!!!
我在作题的时候有一种感觉,自己常常因为在看选项前已经有了一个方向,所以一旦看到选项中出现相似的,立马毫不迟疑。结果,中枪落马!
我不是批评在看完原文看选项前作出大概判断的方法(实际上为了提高速度,比需要这样做),而是提醒大家有了判断后,还要客观地看待选项。ETS的选项不一定就是:正确的表述。而实际上常常会出现一个表述有问题的迷惑项。

写完了,好累,也被砸得好疼。休息,休息一下!
发表于 2003-10-7 05:36:00 | 显示全部楼层
提供一道类似的题, 选项比上面的简单

Child’s world, a chain of toy stores, has relied on a “supermarket concept” of computerized inventory control and customer self-service to eliminate the category of sales clerks from its force of employees. It now plans to employ the same concept in selling children’s clothes.
The plan of Child’s World assumes that
(A)supermarkets will not also be selling children’s clothes in the same manner
(B)personal service by sales personnel is not required for selling children’s clothes successfully
(C)the same kind of computers will be used in inventory control for both clothes and toys at Child’s World
(D)a self-service plan cannot be employed without computerized inventory control
(E)sales clerks are the only employees of Child’s World who could be assigned tasks related to inventory control
发表于 2003-10-7 13:37:00 | 显示全部楼层
I am not a NN. However, I will bet the anwser is (B).
恕我冒昧,fyhllj 的分析是简单问题复杂化。

I am not familiar with the keyword analysis. However, here the key is "concept". Using a magzine-like catalog is a concept. Hiring copywriter to do it is not a concept. So D is not even close, it is irrelevant. (why should we care who design the catalog?)
Even follow fyh's after=require, etc. what required is not hiring copywriter etc, but a magzine-like catalog. Just think about it, the company could just use internal staffs to produce the magzine like houseware catalog.

The assumption here has three parts: (B), the sales jump was because more upscale clientle bought their staff and upscale clientle like magzine-like format.




[此贴子已经被作者于2003-10-7 13:49:14编辑过]
发表于 2003-10-7 21:43:00 | 显示全部楼层
以下是引用dc在2003-10-7 13:37:00的发言:
I am not a NN. However, I will bet the anwser is (B).
恕我冒昧,fyhllj 的分析是简单问题复杂化。


[此贴子已经被作者于2003-10-7 13:49:14编辑过]


谢谢你坦诚地指正
复杂问题简单化也是我的梦想,但在此之前,为了把问题解释清楚,只好简单问题复杂化。
另:分析方法的不同,不会影响正确方案的得出。
发表于 2003-10-7 21:44:00 | 显示全部楼层
以下是引用dc在2003-10-7 13:37:00的发言:
The assumption here has three parts: (B), the sales jump was because more upscale clientle bought their staff and upscale clientle like magzine-like format.

  
[此贴子已经被作者于2003-10-7 13:49:14编辑过]



鉴于大家对b的疑惑,我可以举出b三点错误来

b)an upscale clientelte would be interested in a housewares catalog

1.其缺少核心词magazine-like format. that is a concept of this argument. without out it, you cannot support or weaken.

2.be interested in 不等于buy
我对钻石有兴趣,这不意味着我要去买。
we cannot read too much in choice to make it work.

3.全局和个体的差异
housewares catalog不等于magazine-like format housewares catalog
我们先假设
据个例子,我be interested in 等于buy
我对汽车感兴趣,所以,我会买各种汽车。
这显然不是事实,很多人对有些牌子的汽车不感冒,例如我就不喜欢日本车,就因为它是日本造。
所以,我们不能架设
an upscale clientelte would be interested in a housewares catalog
就认为,an upscale clientelte must be interested in our magazine-like format housewares catalog

希望对大家有所帮助,
fyhllj

发表于 2003-10-7 22:18:00 | 显示全部楼层
看了大家的讨论后

我发觉我又有疑问了

这题的前面
a mail ```company ~~~~in clothing sales after hiring a copywriter and a graphic artist  to ~~~~~~~~~

in order to appeal to a more upscale clientele
the company is planning to launch a housewares catelog using the same concept

这里,the same concept的意思说,这个housewares catelog 肯定和前面的clothing catelog 是一样的
一样在什么地方呢,就是都hiring a copywriter and a graphic artist
不然,他说的same ,是same 在什么地方呢

所以我觉得,
a magazinelike format requires a copywriter and a graphic artist这个大前提文章已经事先说明了
没有必要重复的

再者,从他的目的看,他为了吸引更多的顾客
如果顾客对这样的household catelog不感兴趣的话
他的这个format 再怎么符合形式也是没用的

对吗
发表于 2003-10-7 23:58:00 | 显示全部楼层
I always use instinct for CR. However, let's go for a "formal" analysis here.
If not B, => upscale clinetle won't be their potential client base, then the "clothing catalog"'s sucess to attract them would totally be irrelevant.
If not D, they can still increase their sale by using magzine format catalog to appeal to high end clientle. e.g. they might chose hiring people other than copywriter to make the magzine format catalog.
On the surface, the first sentence address equally on hiring copywriter and using magazine format. Commonsense tells us that, "the upscale clientle" do not care or know who designed the catalog, but do notice the layout and design of the catalog.

fyhllj 举出b三点"错误" only show B is not 充分条件。Without copywriter, or not D, the decision might be weaken, because the copywriters MIGHT contribute to the sucess of the catalog, which we don't know. However, if not B, the decision of using the same concept for houseware will be totally unsupported. So B is more fundamental than D.














[此贴子已经被作者于2003-10-8 0:02:39编辑过]
发表于 2003-10-8 02:29:00 | 显示全部楼层
ur choice depends on ur explanation of concept.

if we define concept as manner of promotion, D is rite.

but wat if we explain concept as the unique design conceived by some very person? perhaps C can b true in that case.

actually in advertising, concept means a total plan for promotion, including the stuff and the manner. so, i choose D.

the deduction should b like this :
a copywriter and a graphic artist => a magazine-like format => appeal to a more upscale clientle => a big jump in clothing sales

D help to explain the 1st "=>". the left 2 "=>" r still suspended. but obviously it does not matter.
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