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我还是例行先把OG的解释分析一下，供参考：
227.
1、 This question asks you to draw a conclusion about the service provided by the regional bank discussed in lines 13-24, prior to this bank’s investments in service.
这里是告诉我们要对第二段中地区银行的服务案例做一些判断，一开始定位是在整个的第二段。而有趣的是，这题是问此银行在对此服务进行投资之前的情况。这个需要重视的时间限定立刻把我们的定位转移了。
注意，醋醋妹妹提醒大家，增加了时间限定后，此服务已非彼服务了，this service is already proper service。
其实，这道题提醒我们，要注意一种可能会带来严重错误的阅读方法，即在阅读时对第二段内容进行大胆取舍，略读内容。在这种方法下，遇到此题时，我们可能就会担心自己是不是在略读时将需要注意的信息疏忽了，试图再研究二段。那样，我们执迷于二段内容，结果是悲惨的：浪费了大量时间，破坏了做题的步调，半懵半懂地选出不确定答案。所以所谓略读法决不是放之四海而皆准的方法，即便是XDF也没有这样教过我们，XDF的老师说，重要的唯一的例子不能略读。我赞同此点，虽然我个人对略读法给很多人带来的误导深恶痛绝。
2、 The best answer is A.
这句没什么，除了best/correct是否有区别尚需进一步确认。
3、 The words “This truth” in line 13 refer to the information presented in the previous sentence (lines 7-12).
这句强调我们重视“This”这个词，很重要。我们一定要知道它究竟指什么。结果，这句指出，就是指第一段最后一句话，这也很重要。因为往往在下二段开头的“This ”确实就是指上一段的最后一句话里面的内容。我们发现，“This”这个词把在前后两段落中的两句话紧密联系起来了，定位下一段就成了定位下一段后再增加上一段的最后一句了。唉，厉害啊。
4、 By putting together the information in this sentence and the information in the first sentence of the following paragraph, one can infer that even before this regional bank had instituted its service improvements, it was “already effectively on a par wit his competitors because it provided service that avoided a damaging reputation and kept customers from leaving at an unacceptable rate,”(lines 8-10)
把两句联立可知，第二段所述的银行情况完全可以第一段最后一句来表达。将it …kept customers from leaving at an unacceptable rate改写，就是答案It enabled the bank to retain customers at an acceptable rate的意思了。这里，ETS在解释中很友好的把原文中的时态也变成过去时态了。唉，难得。
5、 Choice B can be eliminated because there is no indication in the passage that the bank’s competitive position was threatened by its service.
文中无。没有就是没有。你怎么找也找不到。
6、 On the contrary, the passage suggests that the bank’s service was equal to that of its competitors.
不仅找不到，而且与文中所表达内容on a par with相反。看来无和反两种错误类型还是有点内在联系，啊？是吧。
7、 Choice C can be eliminated because there is no suggestion in the passage that the bank’s reputation had been damaged in the past by its service; indeed, the passage suggests that the bank had avoided a damaging reputation (lines 7-9)
与B一样，无且反。
8、 Choice D and E are incorrect in that they contradict the passage’s implication that the bank was “on a par with its competitors” (liens 7-8) by suggesting that the bank’s service was either superior to (choice D) or inferior to (choice E) that of its competitors.
反。另外注意一下，It needed to be improved to attain parity with是表示inferior to的意思。
上述分析中的第四句应可以解释楼主的一些疑问了。
而题目问的是prior to；即有效投资之前的service的情况，那么应该是retain unacceptable rate，这样的情况下，sevice inverstment才可以enhancing service啊，正好相反呀！
这里，kept customers from “leaving at an unacceptable rate”是指：银行不让客户“以不可接受的速度离开”。 以at引导的状语从句是修饰leaving这个动作分词的，而楼主似乎将此状语从句理解为修饰kept的。深入来分析，at与keep和leave的亲疏关系应该根据惯用法和句子中的意思来确定，这是语法的范畴了，可能楼主一时疏忽了。不过如果是经常出现此类疏忽，建议看看杨鹏难句阅读，强化一下对复杂句意的把握。
另外请问下面这句的含义是什么？The bank managers did not recognizethe level of customer inertia in the consumer banking industry that arises from the inconvenience of switching banks.
这句意思是：银行经理没有认识到，在此行业中，客户因为觉得转换银行麻烦而存在不乐意转换银行的惰性。这很好理解，谁没事总把自己的户头在不同银行间换来换去，多麻烦呀。所以，即便地方银行提供了改进的服务，客户们还是懒得接受他们的服务。
把原文列出如下，供XDJM参考：
Passage 36
The fact that superior service can generate a competitive advantage for a company does not mean that every attempt at improving service will create such an advantage. Investments in service, like those in production and distribution, (5) must be balanced against other types of investments on the basis of direct, tangible benefits such as cost reduction and increased revenues. If a company is already effectively on a par with its competitors because it provides service that avoids a damaging reputation and keeps customers from (10) leaving at an unacceptable rate, then investment in higher service levels may be wasted, since service is a deciding factor for customers only in extreme situations.
This truth was not apparent to managers of one regional bank, which failed to improve its competitive position (15) despite its investment in reducing the time a customer had to wait for a teller. The bank managers did not recognize the level of customer inertia in the consumer banking industry that arises from the inconvenience of switching banks. Nor did they analyze their service improvement to (20) determine whether it would attract new customers by producing a new standard of service that would excite customers or by proving difficult for competitors to copy. The only merit of the improvement was that it could easily be described to customers.
227. The passage suggests which of the following about service provided by the regional bank prior to its investment in enhancing that service?
(A) It enabled the bank to retain customers at an acceptable rate
(B) It threatened to weaken the bank’s competitive position with respect to other regional banks
(C) It had already been improved after having caused damage to the bank’s reputation in the past.
(D) It was slightly superior to that of the bank’s regional competitors.
(E) It needed to be improved to attain parity with the service provided by competing banks.
[此贴子已经被作者于2004-11-4 0:11:01编辑过] | 
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发表于 2004-10-31 23:56:00
楼主
