Speed: 2'28, 1'53 (1'56), 2'21, 1'35 (2'39), 3'31 Obstacle: 7'49 Durable goods are more sensitive to inflation than are non-durable goods. Setup models. Estimations of the model.
P1: 1’32” Promotion in Holiday will be a disaster to the branding and the business. But mangers didn’t take serious consideration about the discount, just look it as a dull promotion. The writer appeals the managers to rethink this promotion to have a better idea for the discount.
P2: 1’19” A good promotion has below characteristics: 1. Selective. Customer will consider its selling point but price. 2. Not easy to access. 3. Secure branding 4. Conversation starter. Just catch attention.
P3: 1’52” Offer the same price for different demands to increase the cost and waste. So somebody suggested to offer different choice for customer. But firsly need to understand and collect the information. Another concern is the those info are not transparent. P4: 1’22” A trial proved that customers needs more information , and new customers need a lear list to make choice. So tailor for different customers can have better profits and sales. P5: 1’43” Chinese firms always failed the M&A aboard because of political or domestic regualations. The root is they don’t have a normal process to audit and see what’s the risk or how to get these M&A as some famous international companies do. 2’48” for the rest 越障： 7’10” Durable can refelect and be impacted more than non-durable products by inflations. And explain why…. And the writer also has a model to test it……
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发表于 2012-11-30 23:25:02
