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og verbal 第十篇 大全63第63篇 跪求解答!

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楼主
发表于 2011-8-9 16:18:31 | 只看该作者 回帖奖励 |倒序浏览 |阅读模式
The fact that superior service can generate a                                                            Questions 50-55 refer to the passage above.
competitive advantage for a company does not
mean that every attempt at improving service will                                              50. The primary purpose of the passage is to
create such anadvantage. Investments in service,
(5) like those in production and distribution, must be                                         (A) contrast possible outcomes of a type of
balanced against other types of investments on the                                             business investment
basis of direct, tangible benefits such as cost                                                         (8) suggest morecareful evaluation of a type of
reduction and increased revenues. If a company is                                                 business investment
already effectively on a par with its competitors                                                  (C) illustrate various ways inwhich a type of
(10) because it provides service that avoids a damaging                                        business investment could fail to enhance
reputation and keeps customers from leaving at an                                                 revenues
unacceptable rate, theninvestment in higher                                                       (D) trace the general problems of a company to a
service levelsmaybewasted, since service is a                                                              certain type of business investment
deciding factor for customers only in extreme
(15)                                                                                                              (E) criticize the way inwhichmanagers tend to situations.
This truth was not apparent to managers of one                                        ana lyze the costs and benefits of business
regional bank, which failed to improve its                                                    investments
competitive position despite its investment in
reducingthe time a customer had to wait for a                                       51. According to the passage, investments in service are
(20) teller. The bank managers did not recognize the                                 comparable to investments in production and
level of customerinertia in the consumer banking                                         distribution in terms of the
industry that arises from the inconvenience of                                       (A) tangi bility of the benefits that they tend to confer
switching banks. Nor did they analyze their service                                (8) increased revenues that theyultimately produce
improvement to determine whether it would attract
(25) new customers by producing a new standard of                             (C) basis on which they need to beweighed
service that would excite customers or by proving                                   (D) insufficient analysis that managers devote to
difficult for competitors to copy. The only merit of                                        them
the improvement was that it could easily be                                             (E) degree of competitive advantage that theyare
described to customers.                                                                                  likely to provide
                                                                                                                     52. The passage suggests which of the following about
                                                                                                                           service provided by the regiona l bank prior to its
                                                                                                                             investment in enhancing that service?
                                                                                                                          (Al It enabled the bank to retain customers at an
                                                                                                                           acceptable rate.
                                                                                                                          (8) It threatened to weaken the bank's competitive
                                                                                                                            position with respect to other regiona l banks.
                                                                                                                             (C) It had already been improved after having
                                                                                                                         caused damage to the bank's reputation in the
                                                                                                                           past.
                                                                                                                         (D) It was slightly superior to that of the bank's
                                                                                                                               regional competitors.
                                                                                                                         (E) It needed to be improved to attain parity with
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沙发
 楼主| 发表于 2011-8-9 16:19:15 | 只看该作者
主要是想问问51 52题怎么做,尤其是52题,题目看不懂
板凳
发表于 2011-10-10 10:16:23 | 只看该作者
me too...
地板
发表于 2011-10-10 14:19:15 | 只看该作者
没做过。。。。弱弱的问一下,52题是选A吗?
5#
发表于 2012-9-6 17:52:12 | 只看该作者
prior to是在...之前,所以这里的题目意思应该是“关于这家区域银行在它投资提高服务之前所提供的服务,下面哪一项是文章所认为对的?”
所以正如答案所解释的,“this truth”就是这家区域银行的经理没有认识到的事实——看上一段最后一句话,里面有“......because it....keeps customers from leaving at an unacceptable rate, the investment....be wasted”
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