以下是引用nnm在2008-1-7 15:09:00的发言:it's a market research company. nothing to do with management consulting Yes and no Market research is a perfect stepping stone to management consulting. If you worked in market research with solid background, it is easier for you to switch to consulting later, especially after your MBA Also, data from Nielsen is widely used by consulting firms like McKinsey to advise their clients. Actually many consulting firms don't do first-hand research, so their data resource is mainly from market research firms |