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分析-XDF-18

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楼主
发表于 2005-10-6 02:03:00 | 只看该作者

分析-XDF-18

I was kind of debating between A and E, can anyone let me know why one should be preferred than the other one?


The value of a product is determined by the ratio of it's quality to its price. The higher value of a product, the better will be its competitive position. Therefore, either increasing the quality or lowering the price of a given product will increase the likelihood that consumer will select that product rather than a competing one.


which of the following, if true, would most strengthen the conclusion drawn above?


A) it is possible to increase bothe the quality and the price of a product without changing is competitive posistion


B)For cerain segments of the population of consumers, hightr-priced brands of some product lines are preferred to the lower-priced brands


C)Competing products often try to appeal to different segments of the population of consumers


D)The competitive position of a product can be affected by such factors as advertising and brand loyalty


E)Consumers's perceptions of the quality of a product are based on the actual quality of the product


A:  Value=(Quality / price) : Quality up; price up  value might still be the same means competitive position unchanged.


E: if NOT E, then, competitive position is uncertain.?


沙发
 楼主| 发表于 2005-10-6 04:08:00 | 只看该作者
Up Up!!
板凳
发表于 2005-10-6 07:37:00 | 只看该作者

confusing...

地板
 楼主| 发表于 2005-10-6 09:12:00 | 只看该作者

MM, confusion about the passage or my question:


my question is: I found A and E both correct in certain way as follows:


A is right in that--- Value=(Quality / price) : Quality up; price up  value might still be the same means competitive position unchanged.


E is right in that--- if NOT E, then, competitive position is uncertain.


So which one should we choose from A and E

5#
发表于 2005-10-6 09:47:00 | 只看该作者

我觉得应该选择E.


A) it is possible to increase bothe the quality and the price of a product without changing is competitive posistion 基本上是题干中The value of a product is determined by the ratio of it's quality to its price. The higher value of a product, the better will be its competitive position. 的重写。但是,它没有任何加强题干的意思(用的是possible ,即使是must be 应该也不是加强,因为这是题干推出的必然结论)。


而E相当于说消费者领悟的是产品的实际价值,如果你增加了价值(因为消费者是感觉得到的)而价格不变,或者价值不变而价格降低,都会增加消费者选择本产品而不是竞争对手的产品的可能。

6#
 楼主| 发表于 2005-10-6 10:02:00 | 只看该作者

Thank y H GG:


"即使是must be 应该也不是加强,因为这是题干推出的必然结论" makes it very clear to me now, if the question is ask about the inference from original passage then A might be right, however, as you just said, the question is about Strongen, so E will is preferred.


Thank y

7#
发表于 2005-10-6 10:57:00 | 只看该作者
看过一个E的解释,说E实际起搭桥作用,把Consumers's perceptions of the quality 和actual quality(题目中指的QUALITY,即厂家的PERCEPTION)联系起来.供参考
8#
 楼主| 发表于 2005-10-6 11:13:00 | 只看该作者

B GG's analysis is right, Customer's perceptions of question sure bridge up the "quality " of a product thus further impact the value-that is the competition position


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