写个博士入学申请的研究计划真是太难了

breezew

研究了一晚上，没思路，找了一些博士论文看，有的文章名称都没理解，MBA读博士的悲催啊，自我鄙视一下，呵呵。
消费者品牌知识形成及后向影响机制研究、消费者自我建构对中外品牌评价的影响研究之类。

Develop your plannedresearch project, minimum two pages. Your proposal subject can only beprovisional and will change during training and seminars. However emphasize thefollowing topics :

A - provisional topics,development, authors, initial reading, information gathering, which results,etc.?

B - the reasons of yourchoice? which management situations or experiences have created yourprovisional topic?

C - what real results doyou except for your professional and personal practices in management?