从prep 1-68题的选项A讨论

peter3008

Manufacturers sometimes discount the price of a product to retailers for a promotion period when the product is advertised to consumers.Such promotions often result in a dramatic increase in amount of product sold by the manufacturers to retailers.Nevertheless, the manufacturers could often make more profitby not holding the promotions.

Which of the following, if true, most strongly supports the claim above about the manufacturers' profit?

(A) The amount of discount generally offered by manufacturers to retailers is carefully calculated to represent the minimum needed to draw consumers' attention to the product.

(B) For many consumer products the period of advertising discounted prices to consumers is about a week, not sufficiently long for consumers to become used to the sale price.

(C) For products that are not newly introduced, the purpose of such promotions is to keep the products in the minds of consumers and to attract consumers who are currently using competing products.

(D) During such a promotion retailers tend to accumulate in their warehouses inventory bought at discount; they then sell much of it later at their regular price.

(E) If a manufacturer fails to offer such promotions but its competitor offers them, that competitor will tend to attract consumers away from the manufacturer's product.

答案是D已经很明显了,但是各位CDer我一直十分困扰的是选项A,the minimum needed to draw consumers' attention to the product.,这个说明了什么呢,要是改成the Max needed to draw consumers' attention to the product,那是不是支持呢? 我认为是的.

对于 minimum needed 我的理解是跟销售量挂钩,profit=(sales-cost)x  No. of sales,对于打折就是
profit=(sales x discount - cost)x  No. of sales, 在No. of sales 等于 minimum needed这个数量, 打折的profit 才能与不打折的profit持平的,如果保持相同的打折后的price,demand 最大化,(demand 与 price 曲线将向右移动),那么这个时候才有更多的利润.文中的结论是,不打折可以产生更多的利润.所以A是错误的

我不知道自己这样的理解对不对,请NN指导, open to discuss!!

sdcar2010

In critical reasoning, you do not need to ADD any external information in order to pick the right answer unless it is a commonly known fact such as the earth is a planet.

"the minimum needed to draw consumers' attention to the product" simply means the minimum needed to attract consumers' attention.  That's it. So A makes it less likely that by holding the promotion, the company would loose money.