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本月寂静原题: 题目是:Thefollowing appeared in a memorandum to a team developing accounting software for SmartPro Software, Inc.: “Currently, more professional accountants use SmartPro accounting software than any other brand. However, in the market for personal accounting software for non-professionals to use in preparing their income tax returns, many of our competitors are outselling us. In surveys, our professional customers repeatedly say that they have chosen SmartPro Software because our most sophisticated software products include more advanced special features than competing brands. Therefore, the most effective way for us to increase sales of our personal accounting software for home users would clearly be to add the advanced special features that our professional software products currently offer.”
我的文章:The conclusion endorsed in this argument is that the most effective way for the SmartPro Software, Inc to increase sales of its personal accounting software for home users would clearly be to add the advanced special features that its professional software products currently offer. The reason is offered in support of this argument. The author points out that its professional customers repeatedly say that they have chosen SmartPro Software because its most sophisticated software products include more advanced special features than competing brands. At first glance, the author’s argument appears to be somewhat convincing, but further reflection reveals that the conclusion is based on a dubious assumption and the reasoning is biased due to the inadequacy and partiality in the nature of evidence provided to justify the conclusion. A careful examination would reveal how groundless this conclusion is.
Firstly, the author unfairly assumes that the sale for personal accounting software was determined solely by adding the advanced special features that its professional software products currently offer. While the advanced feature is a seemingly important element in determining the sale of personal software, it is hardly the only or even necessarily required element. This assumption overlooks other crucial criteria in determining the sale of personal software, such as style of design. Without accounting for these potential factors, the author concludes too hastily that the most effective way for the SmartPro Software, Inc to increase sales of its personal accounting software for home users would clearly be to add the advanced special features that its professional software products currently offer.
Secondly, a possible methodology problem in the argument is that it is of bias. The term “many” is too vague to be statistically meaningful. Lacking in the information about the number of users surveyed, it is impossible to asses the validity of the survey.
Moreover, another flaw that significantly undermines this argument is that the author fails to account for the needs of unprofessional users. As the aim of the survey is to find out the needs of unprofessional users, it is unreasonable to account only the professional users’ needs. Unless it can be shown that the survey takes into account of the personal users; needs, it is groundless to claim that the most effective way for the SmartPro Software, Inc to increase sales of its personal accounting software for home users would clearly be to add the advanced special features that its professional software products currently offer.
To conclude, this argument is not persuasive as it stands. Accordingly, it is imprudent for the author to claim that the most effective way for the SmartPro Software, Inc to increase sales of its personal accounting software for home users would clearly be to add the advanced special features that its professional software products currently offer. To make this argument logically acceptable, the author would have to show that the advanced features are the real driven force for the sale of personal software for home users. In addition, in order to solidify the conclusion, the author should also provide concrete evidence as well to demonstrate that the survey is representative for home users’ actual desire. Only with more convincing evidence could this argument become more than just an emotional appeal. 一战作文只准备了几个小时,以为自己可以写得很好,但到了考场就是想不起来之前背的东西,一下全蒙了,只写了不到300字。还有,GMAT作文字数一般多少为宜? 这一篇用了31分钟,不知道有没可能上4。谢谢大家,希望每位同学都能拿到满意的分数。 |
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