OG阅读第一篇，求解惑

尘未

这篇文章题目做对不难，但有一点困扰很久，以前不纠结细处，但想想还是问问吧：

文中最后这一句（黄色高亮）不是很明白用意。用小安阅读来想：作者有何目的？
唯一的解释是作者为了加强主旨：

present a concern about the possible consequences of pursuing a particular business strategy

可是其实没有这句话在文章前部分就可以得出主旨啊，在这里有没有其他用意。


另外，这个compelling business case 怎么翻译好一些？感觉应该是Ecoefficiency的优点。
May distract 后面是说缺陷，也就是说reinvested in old-style eco-inefficient industries
某种程度上意味着没有进行新产品和新模具的开发。这样理解对么。
总觉得这句话应该是个承上启下的句子，后面应该还有篇幅，也许被CUT掉了。

菜鸟求解，谢谢。  



Ecoefficiency (measures to minimize environmental
impact through the reduction or elimination of waste
from production processes) has become a goal for
companies worldwide, with many realizing significant

(5)   cost savings from such innovations. Peter Senge and
Goran Carstedt see this development as laudable but
suggest that simply adopting ecoefficiency
innovations could actually worsen environmental
stresses in the future. Such innovations reduce

(10) production waste but do not alter the number of
products manufactured nor the waste generated
from their use and discard; indeed, most companies
invest in ecoefficiency improvements in order to
increase profits and growth. Moreover, there is no

(15) guarantee that increased economic growth from
ecoefficiency will come in similarly ecoefficient ways,
since in today's global markets, greater profits may
be turned into investment capital that could easily be
reinvested in old-style eco-inefficient industries . Even

(20) a vastly more ecoefficient industrial system could,
were it to grow much larger, generate more total
waste and destroy more habitat and species than
would a smaller, less ecoefficient economy. Senge
and Carstedt argue that to preserve the global

(25) environment and sustain economic growth,

businesses must develop a new systemic approach
that reduces total material use and total accumulated
waste. Focusing exclusively on ecoefficiency, which
offers a compelling business case according to

(30) established thinking, may distract companies from  

pursuing radically different products and business

models.

尘未

这个版面少人问津啊，我要自己顶一顶~~

kingapple25

帮你顶一下，我也没明白最后那句话想要干吗，第一遍没想通，第二遍看还是没想通

xrbear57

结合中间一大段写PS对ecoefficience的担忧，
感觉最后一句的意思是：
太过强调“ecoefficiency"可能导致许多companies只在提升ecoefficiency上面下功夫，而忽略了自己应该守的本分，这些本分就是：不断的创新产品跟商业形式（pursuing radically different products and business models. ）

尘未

谢谢楼上回答

关于作用：看来LS也是同意加强主旨了。

关于：忽略本分--->不断的创新产品跟商业形式， 可以和reinvested in old-style eco-inefficient industries  呼应吧

汗~~我怎么没看见business 直接翻译model了。。。

关于：offers a compelling business case according to established thinking       能否强硬翻译一下？

xrbear57

Focusing exclusively on ecoefficiency, which
offers a compelling business case according to  established thinking,
根据（公司）已经建立起来的一种想法，（仅仅只关注于ecoefficiency）这种想法提供了一种强迫性的商业模式（即：只强迫发展ecoxxx,而忽略了其他）
.......................
想了半天......囧。。。

尘未

读着还。。。行~~呵呵

讨论着讨论，好像突然就明白了，作者这个总结陈词还是挺有水准的~~

辛苦了，谢谢LS

xrbear57

不客气~~
我还是个小菜鸟，准备3月份一战。
今天开始做GWD，才第一套就错了N多，无限打击中...
现在在看错题...

尘未

小菜鸟都比我强啊。。。
第一套错的都挺多的，别灰心，第二套错误会骤减的。。。

xrbear57

一来...
只希望明天前十题没错那多就行了...