[求助]1道新prep的题目：prep2-94

ediewang

94.   (31867-!-item-!-188;#058&006654)

 

Because of steep increases in the average price per box of cereal over the last 10 years, overall sales of cereal have recently begun to drop.  In an attempt to improve sales, one major cereal manufacturer reduced the wholesale prices of its cereals by 20 percent.  Since most other cereal manufacturers have announced that they will follow suit, it is likely that the level of overall sales of cereal will rise significantly.

 

Which of the following would it be most useful to establish in evaluating the argument?

 

A. Whether the high marketing expenses of the highly competitive cereal market led to the increase in cereal prices

B. Whether cereal manufacturers use marketing techniques that encourage brand loyalty among consumers

C. Whether the variety of cereals available on the market has significantly increased over the last 10 years

D. Whether the prices that supermarkets charge for these cereals will reflect the lower prices the supermarkets will be paying the manufacturers

E. Whether the sales of certain types of cereal have declined disproportionately over the last 10 years

 

94的答案是D我选了A

houzhongxu

以下是引用ediewang在2009-6-1 20:45:00的发言：

94.   (31867-!-item-!-188;#058&006654)

Because of steep increases in the average price per box of cereal over the last 10 years, overall sales of cereal have recently begun to drop.  In an attempt to improve sales, one major cereal manufacturer reduced the wholesale prices of its cereals by 20 percent.  Since most other cereal manufacturers have announced that they will follow suit, it is likely that the level of overall sales of cereal will rise significantly.

Which of the following would it be most useful to establish in evaluating the argument?

A. Whether the high marketing expenses of the highly competitive cereal market led to the increase in cereal prices

B. Whether cereal manufacturers use marketing techniques that encourage brand loyalty among consumers

C. Whether the variety of cereals available on the market has significantly increased over the last 10 years

D. Whether the prices that supermarkets charge for these cereals will reflect the lower prices the supermarkets will be paying the manufacturers

E. Whether the sales of certain types of cereal have declined disproportionately over the last 10 years

94的答案是D我选了A

94的答案是D我选了A

原文说谷类（C这个东西）每盒均价过去十年显著增加，C最近下降。为提升S，MCM减少20%。其他CM宣布更随，所以OS会显著增加。

A说一堆东西是否会导致C的提升，先留着吧

B说CM用市场技巧提振忠诚度，野马一样的答案，杀

C说C的多样性显著提高，没提过，杀

D说价钱是否反映低价，先留着吧

E说销售值下降是否不成比例，直接给张红牌罚出场外

AD开比

我看了一会儿，觉得自己比不出来

填个长的走人

D

yqx73

以下是引用ediewang在2009/6/1 20:45:00的发言：

94.   (31867-!-item-!-188;#058&006654)

 

 

Because of steep increases in the average price per box of cereal over the last 10 years, overall sales of cereal have recently begun to drop.  In an attempt to improve sales, one major cereal manufacturer reduced the wholesale prices of its cereals by 20 percent.  Since most other cereal manufacturers have announced that they will follow suit, it is likely that the level of overall sales of cereal will rise significantly.

 

 

Which of the following would it be most useful to establish in evaluating the argument?

就是看哪个选项回答yes/no，一个weaken原文，另外那个不weaken. 

就是看哪个选项回答yes/no，一个weaken原文，另外那个不weaken. 

A. Whether the high marketing expenses of the highly competitive cereal market led to the increase in cereal prices

回答no,不会weaken.

回答yes的话，也不一定，increase 超过20%才会weaken.

B. Whether cereal manufacturers use marketing techniques that encourage brand loyalty among consumers

C. Whether the variety of cereals available on the market has significantly increased over the last 10 years

D. Whether the prices that supermarkets charge for these cereals will reflect
                the lower prices the supermarkets will be paying the manufacturers

回答no, 就是零售价格不降低，价格不降，销量也就不会升高。---weaken原文

回答yes,反过来，零售价格下降，销量升高。

reflect用的很好，一步到达最终消费者，是best choice的样子。

E. Whether the sales of certain types of cereal have declined disproportionately over the last 10 years

 

 

94的答案是D我选了A

94的答案是D我选了A

rainbowmanutd

D是说超市标的价格是不是比从生产商买来的价格低，是的话就卖不出去了 否的话就能卖出去

wainilz520

A选项的marketing expenses是推销费用 无关

醒醒Shine

yqx73 发表于 2009-9-27 15:45
以下是引用ediewang在2009/6/1 20:45:00的发言：94.   (31867-!-item-!-188;#058&006654) & ...

谢谢！终于弄明白了！

DeliciaAn

yqx73 发表于 2009-9-27 15:45
以下是引用ediewang在2009/6/1 20:45:00的发言：94.   (31867-!-item-!-188;#058&006654) & ...

感谢一下。解释的非常好！

小陈冲鸭

yqx73 发表于 2009-9-27 15:45
以下是引用ediewang在2009/6/1 20:45:00的发言：94.   (31867-!-item-!-188;#058&006654) & ...

太感谢了

Charline_chang

试着回答一下这道题，当初选择这道题 第一反应也选A，因为直觉是”价格就会影响销量“。
但是本题的论证是：降低批发价 → 销量上升。
再来看A，销售费用是否会导致售价上升？售价和批发价是两个不同的概念，因此无法从售价这个角度来评判批发价是否可以导致销量上升。另外：A选项无关，不是因为”销售费用“导致的无关；而是A的核心内容 售价 与批发价无关，引起的无关。
所以排除A。
因为Sales 由 售价决定，D选项 填补了 批发价和 sales之间的 GAP, 所以答案是D