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Premium brands repay investment in tough times

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发表于 2003-4-21 12:26:00 | 显示全部楼层

Premium brands repay investment in tough times

Premium brands repay investment in tough times
Trends by Della Bradshaw
Published: January 17 2003 18:42 | Last Updated: January 17 2003 18:42


In the boom years, any MBA will get you a good job. When the going gets tough, the premium brands pay dividends. Such are the results of MBA2003, the Financial Times' fifth annual ranking of international full-time MBA programmes.


The hallmark of the FT ranking has always been the career progress of MBAs, calculated through salaries earned three years after graduation. This year those salaries play the determining role in the final table.

Almost across the board, salaries (standardised by conversion to US dollars with purchasing power parity (PPP) exchange rates) earned by the class of 1999, the class surveyed by the FT this year, are lower than the salaries reported a year earlier by the class of 1998.

In the US, salaries in the finance and banking industries dropped 15 per cent overall (the salaries reported include bonuses). In Europe consulting has been hit - down 10 per cent - while media and marketing in Europe are the only sections to show a real rise, up 8 per cent. In the US, the only sector where alumni have seen an increase is in the public sector and non-profits. As in Europe, alumni have seen salaries rise 2 per cent over the colleagues of a year previously.

Of course this does not mean alumni who graduated three years ago are not seeing a powerful return on their investment. On average, US alumni saw an increase of 161 per cent over the five-year period. At the top schools, as always, this was even higher.



Wharton, which topped the table for the third year, saw its alumni from the class of '99 treble their salaries over the five years with a 200 per cent increase in salary (down from 229 two years ago). Alumni from Harvard, ranked two for the third year, saw salaries rise over the five-year period by 173 per cent (compared with 213 per cent two years ago). And Columbia, in third place for the second year, saw salaries rise 204 per cent (down from 272 per cent for the class of 1997).

So, although both Wharton and Columbia, the top finance schools, saw the five-year salary for their finance alumni plummet 22 and 21 per cent respectively over the figures for a year previously, those that started their MBA at the two schools in 1997 still earn $200,000 a year today, compared with $162,000 for US business schools generally. Harvard graduates earn $250,000 on average.

When the class of '97 reported their salaries two years ago, the statistics showed that 13 US schools had alumni who, on average, had more than trebled their salary in the five-year period. This year just four schools can make that claim, Columbia, Wharton, the McDonough school at Georgetown and Yale.



This enabled Yale to hold its position as a top 10 US school and for Georgetown to move up from the 25th to the 17th slot overall and to make it number 14 in the US.

The balance between US schools and those from outside the US has provided the biggest shifts in the table. For example, alumni from the seven Canadian schools that have appeared in the FT rankings for the past three years, report this year an average salary increase of 151 per cent, the same as two years ago.

The only school to show the sort of decrease common in the US is the Rotman school at the University of Toronto, widely regarded as the top Canadian finance school. There, salary increases dropped from 208 per cent two years ago to 166 this year.

Overall, the best news this year was for European schools. Of the 26 European schools in the table in previous years, 13 moved up, 11 moved down and two - Insead and ENPC in Paris - remained in the same place.



In the bottom 25 slots there are six US schools, compared to three last year.

None of which detracts from the top US schools. They still occupy eight of the top 10 slots in MBA2003 and 16 of the top 20 slots. The challenge for the European and Canadian schools is to continue to make inroads into this US cadre of top business schools.

发表于 2003-4-21 12:30:00 | 显示全部楼层
yeah, if you read between the line:
1. premier band is still the best to choose.
2. europe b-schools still have a long way to catch up
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