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本月阅读里面那个电脑问题的~考的人来看下是不是这篇

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楼主
发表于 2010-5-11 11:05:39 | 只看该作者 回帖奖励 |倒序浏览 |阅读模式
电脑问题
80-85成上升态势, 85-90下降, 原因是计算机生产厂商忽略实际用户的需要, 产品"too powerful"但"utility"不足. 作者建议厂商对此有针对缘髡? 最后举例"company I"(正面)和"company II"(反面)对比支持其观点. -- 这篇记得是GWD中的, 大家可以找找看.P1 IT行业,开始时硬件的发展缓慢限制了行业发展,到1980-1985年,硬件大发展,价格下降,因计算机utilization上升,销量上升,总利润和销售上升  (有题),P2 90年后硬件过度发展,但utilization到顶了,销售额下降,利润下降。P3 提出观点,计算机公司应弥补技术和应用之间的gap (有题)   P4 举了2个公司做例子,I弥补了gap,II技术先进  (有题),市场份额却小,因为软件只能应用于自己生产的电脑,I却能广泛应用。II要改进应用

有人说是GWD的 我去查了下 找到这个。

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沙发
 楼主| 发表于 2010-5-11 11:09:53 | 只看该作者
would have happened without investments
in IT—productivity gains might have been
even lower.  There were even claims that
IT had improved the performance of the
(30)    service sector significantly, although mac-
    roeconomic measures of productivity did
not reflect the improvement. 现象及IT支持者的论据
     But some observers questioned why,
    if IT had conferred economic value, it did
(35)    not produce direct competitive advantages
    for individual firms.  Resource-based
    theory offers an answer, asserting that,
    in general, firms gain competitive advan-
    tages by accumulating resources that are
(40)    economically valuable, relatively scarce,
    and not easily replicated.  According to
    a recent study of retail firms, which con-
firmed that IT has become pervasive
and relatively easy to acquire, IT by
(45)    itself appeared to have conferred little
advantage.  In fact, though little evidence
    of any direct effect was found, the fre-
quent negative correlations between IT
and performance suggested that IT had
(50)    probably weakened some firms’ compet-
itive positions.  However表递进, firms’ human
    resources, in and of themselves, did
explain improved performance, and
some firms gained IT-related advan-
(55)    tages by merging IT with complementary
resources, particularly human resources.
    The findings support the notion, founded
in resource-based theory, that competi-
tive advantages do not arise from easily
(60)    replicated resources, no matter how
impressive or economically valuable
    they may be, but from complex, intan-
gible resources.
现象解释?
逻辑简图:
    1P : Most pre-1990 focused on successes and reflected a general optimism...  But toward the end of the 1980’s, productivity paradox… for example… proponents of IT argued…also argued.. even claimed…..
    2P: But observers questioned why….. Resource-based theory offers an answer,   However表递进, firms’ human resources, did explain improved performance,…. The finding support notion in R theory……

GWD-5-Q22:
The passage is primarily concerned with
        
describing a resource and indicating various methods used to study it
presenting a theory and offering an opposing point of view
providing an explanation for unexpected findings
demonstrating why a particular theory is unfounded
resolving a disagreement regarding the uses of a technology
文章中作者是在表达自己的观点 注意文章套路

ANSWER:c

The passage suggests that proponents of resource-based theory would be likely to explain IT’s inability to produce direct competitive advantages for individual firms by pointing out that
        
IT is not a resource that is difficult to obtain
IT is not an economically valuable resource
IT is a complex, intangible resource
economic progress has resulted from IT only in the service sector
changes brought about by IT cannot be detected by macroeconomic measures

answer:a

The author of the passage discusses productivity in the retail industry in the first paragraph primarily in order to
        
suggest a way in which IT can be used to create a competitive advantage
provide an illustration of the “productivity paradox”
emphasize the practical value of the introduction of IT
cite an industry in which productivity did not stagnate during the 1980’s
counter the argument that IT could potentially create competitive advantage
注意例子前后的观点
--answer:b------------------------------------------------------------------------------
GWD-5-Q25:
According to the passage, most pre-1990 literature on businesses’ use of IT included which of the following?

Recommendations regarding effective ways to use IT to gain competitive advantage
Explanations of the advantages and disadvantages of adopting IT
Information about ways in which IT combined with human resources could be used to increase competitive advantage
A warning regarding the negative effect on competitive advantage that would occur if IT were not adoptedf
A belief in the likelihood of increased competitive advantage for firms using IT

anwser:e
板凳
发表于 2010-5-11 11:15:56 | 只看该作者
感觉好像不是这个。。。求遇到的同学看看。。。。
地板
发表于 2010-5-11 11:25:58 | 只看该作者
感谢考古!~
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