【每日阅读训练第四期——速度越障11系列】【11-4】经管

爱吃鱼的快斗

Speed    Time
1    03:07
2    02:53
3    02:48
4    02:46
5       03:14
越障    06:06
Speed1: introduce the four giants and their contribution, but they provoke fear as well. Their size and speed have attracted scrutiny. Google is the one most under threat.
Speed2: three reasons to the question” why size matters”, 1.winner-take-almost-all market.2.the giants want to get their consumers hooked on them.3.big acquisition to kill threat.
Speed3: critics think that corporate butchery is strong, but this one may do harm than good.
Speed4:Warren Buffet's explanation of high tax rate to investment, he said that an investor will invest in a program regardless of the capital gain tax rates.
Speed5: the view of an economist and his evidence that a higher capital gains tax rates do not lead to less investment.The conservatives have 3 points of views.

starkeita

速度一： 2‘12速度二：1’51
速度三：2‘14
速度四：1’58
速度五：2‘10


越障6’01

zhaobingd

2'45
3'01
3'04
3'09
3'01
6'28

miffyhui

1’52”
1’43”
2’25”
1’38”
2’23”
4’51”
回忆：
Example: D, a small merchant accepted the belly
What is belly? A reward program that help the small merchants customize their …
Customers used a single card or downloaded the belly app and they can get the rewards for every purchase.
The belly grows quickly

lixiao19910508

3:35
2:39
3:19
3:31
5:21

6:48

fpd

3：:1
2:21
2:52
2:38
3:31

main diea： a shop's trick to maitain customer's loyalty.
author's attitude: positive:
structure:  

the founder of Belly use some tricks to maintian maintian's loyalty.
man other company are also doing this kind of thing.
the details of their ways to maintian the customer's  loyalty.
the two founder of Belly.
Belly's expantion.
time:7:15

速度还是不够啊。。看到很多的modifier 就想分析一下，句子结构。。。

Stonebutch

2‘16
4 internet giants,brief introduction
scrutiny from regulators---Google
1’28
3 trends alarm  1 w-a markets---google 2 plateform---apple  3 habit--amazon
2‘10
the opposite of 3 trends reason and danger of mainly google. conclusion:the 4 companies won't let themselves be the biggest one in size.
2’21
Reasons that Buffett agrees to increase the capital gains tax rate.
1‘43
Economists' disagree--reason. Conservities 3 oppnions .
4’59
loyalty plan of D. success for Belly .some other examples, mostly support the idea.

2012Michelle

Angela的文章很有意思呢，特别是越障。没想到鬼佬也有积分卡，不知道有没有团购呢？

我来交作业。

【11-4】
Time1-2'01"
The four giants (Google, Apple, Amazon and Facebook) are growing rapidly, but so far there are no antitrust rules to get
them controlled. Their customers are more and more nowadays.
Time2-1'47"
The sizes of the four giants are very important, because they do have many consumers and also remote control their
customers' digital lives. The situation has already been monopoly.
Time3-2'21"
Some schoolar has recognized the importance of the monopoly situation and called for attention from users. The big four are
competiting with each other badly. So far there has nothing wrong with the competition, but it still worthy being
concerned.
Time4-2'11"
Taxes have not required to pay when people do investment. Someone thinks it's unfair to those who pay taxes from their
income by work hard. But there are also some people do not agree, because they think paying taxes on investment is not good
and prefer stay their money in saving accounts.
Time5-2'14"
Two types of explanations seems reasonable according to the taxes arguments. The left side thinks the taxing will not
effect people to do investment with evidences, and the right side thinks the taxes on dividents will be hard to take into
account.
Rest-1'00"
Conclusion: everybody does not like taxes for sure. Most of the investers pay the taxes on a reasonable basis.

Obstacle 5'09"
Main Idea: New business model for small business through digital channels.
Author's attitude: Positive
Article Structure:
1) Loyalty plan for customers: Jake Dickson's model to attract his customers through smartphone (digital plan). & Detailed introducton of Jake's plan: how to calculate and what his customers can get from the program.
2) Belly's program & fundings.
3) Garza's simple plan to keep customers come back.

这篇越障的结构，我看了LS很多童鞋的回复，感觉我的理解跟大家有点不同。可能我久了不跟小分队阅读下降了吧。我觉得这篇文章的逻辑思路不是那种总分总或总分的结构，而是把几个案例放在一起描述了一下，没有说这些模式的优缺点或总结其意义。

CD用户825193

It's my birthday today. Happy birthday to myself... Work harder and you'll get more.
SPEED
1. 2'58" [329]Big internet companies are growing fast. Apple with its online iTune store; Google being the most popular search engine and online advertiser; Amzon as the biggest digital books seller; Facebook with biggest group of users could be considered the third largest country in the world.
But while they bring free communication and democracy? to all users, they also hook the healthy competition.
Policy regulators have tried to talk to Google about ???... Like years ago Microsoft fought for his world wide used computer operation system.

2. 2'05" + 2"01" [300] Didn't grab the main idea...
Three concerns of the threats from the biggest:
1. They hold almost the full market of their field, though competitors have invested tons of money into their rivals.
2. They're trying to hold consumers on their own platforms, like Apple's building ?-wall to keep consumers.
3. They're investing other business before their rivals could be a threat.
Now watchdogs are investigating the online search? and e-book contributors (Apple is now under investigation about publisher and related...)

3. 3'12" + 1'40" [360]
Some critics think what the watchdogs're doing is weak and they biggest should be chopped into two. A scholar even suggested Google and Apple to be divided into  content provider, hardware producer and info exchanger??(say online cloud service)
But the butchery would be bringing more harm than good: now consumers can switch to another provider with dramatically dropped cost as broadband era...
The competition is getting severe: Android vs Apple, Bing,.. vs Google, Google+ vs FB, smaller firms as Twitter now also joined.
So if the biggest wanna survive, they better not to be big over the head?... (meaning too big to be the obvious target??)

4. 2'15" [338]
Buffet has put lots of economic theories into plain English. Recently he suggested to increase the capital gain tax, which's kept lower than personal income tax in order to encourage tax.
People consider the capital income tax, which how much percentage the government will take of their gains, as a main factor of a new investment. If it's too high, they'd rather put the money into their saving account.
But Buffet claims that the low capital gain tax would be unfair to labor gain, whose income tax is higher.

5. 2'37" [411]
Economist JB posted another opinion, saying that no evidence has suggested higher capital tax will surely bring less investment and lead less employment, etc.
Other opinion: higher capital gain tax will cause corporations get less investment money from the share market, as the cost of investment will be higher.
In some situation, the goods or gain is double taxed. Then people will prefer to buy luxuries and spend money on expensive goods..
哎~ 没太读明白肿么回事。。。

OBSTACLE
6'32" [823]

Main Idea:

Digital card program named Belly helps small business to keep customers loyalty, and it threats the traditional punchcard.

Attitude:

Structure:
    Example of a small business using the program of Belly: how the merchant started to use Belly and how Belly works in his stores to give customers award with their consuming points.    Detailed described the Belly program used in many shops.
    How the founders started the Belly idea and the development history.
    Future plans for Belly.
    Some shops have special rewards to very high points holders: basically the current usage of the Belly card.
(Did the author mention analysis customers behavior, like what they like to buy and timing, through the Belly app? But seems it's not the most important point in that article.)

kun5850

time1: 4'
          34introduce four internet giants
          Their size and speed can, if left unchecked, be used to choke off competition
          Google has been accused of  manipulating its search results to favour its own services and several other transgressions
time2:4'01
        first alarm: winner-take-almost-all markets on the internet
        econd alarm:the giants want to get consumers hooked on their own “platforms
        third alarm:internet behemoths’ habit of gobbling up promising firms before they become a threat
time3:4'54 a advice to make Google into two companies(1providerand producer)
           the idea mre harm than good ->a war against all
time4:5'45tax....
time5:6'02...
>>>>>>>>>>>
obstacle   10'35