share for 2013 marketing chasers：马里兰大学park分校新开MS in Business: Marketing Analytic

贱才子

课程设置编程和管理一半一半，不过究竟是mkt新的新生力量，还是msf拒掉后的新仓库。。。不详

官方网站：http://www.rhsmith.umd.edu/ms/analytics/

MS in Business: Marketing Analytics

Today’s top companies are leveraging the power of business intelligence in new and exciting ways. The Master of Science in Business for Marketing Analytics degree from the University of Maryland’s Robert H. Smith School of Business will help you learn how to harness and process massive amounts of data to help design products, predict the effects of marketing campaigns, and better understand your customers.
Launching in fall 2013, the M.S. in Business for Marketing Analytics will give you the cutting-edge knowledge and skills you need to apply marketing analytics to daily business practice. The program will provide you with an in-depth understanding of the mathematical and statistical models and tools needed for customer analysis in the context of marketing problems.
If you have a strong background in quantitative disciplines (mathematics, physics, engineering, etc.) and want to adapt and apply your skills to business and marketing, this nine-month, 30-credit program is for you.
CURRICULUM
Required Courses (22 Credits)

• Market-Based Management
  
• Customer Analysis
  
• Marketing Research & Analysis
  
• Statistical Programming
  
• Business Communications
  
• Business Ethics
  
• Database Marketing
  
• Marketing Data Collection
  

Application Courses (6 Credits)

• Market Forecasting
  
• Pricing Strategies
  
• Retail Management
  
• Web Analytics
  
• Customer Equity Management/CRM
  

Action Learning Project (2 Credits)

Llorando

占樓備用.

tata9055

我了歌曲

裤裤melo

感觉会火

贱才子

自顶

白牡鹃

顶，看起来还可以

lxnisabella

要火。。

Serena0710

帮才子哥顶撒~

chasingnow

顶~~~~前排~~~~

ln200516

我擦。。。。。。。。。。


马里兰碉堡了。。。。。。。。。。。。


这是13申请MKT考生的福音么。。。。。。。。。。。。。。