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The value of a product is determined by the radio of its quality to its price. The higher the value of a product, the better will be its competitive position. Therefore, either increasing the quaility or lowering the price of a given product will increase the likelihood that consumer will select that product rather than a competing one. Which of the following, if true, would most strenghen the conclusion drawn above? (A) It is possible to increase both the quality and the price of a product without changing its competitive position. (B) For certain segments of the population of consumers, the higher-priced brands of some product lines are preferred to the lower-priced brands. (C) Competing products often try to appeal to different segments of the population of consumers. (D) The competitive position of a product can be affected by such factors as advertising and brand loyalty. (E) Consumers' perception of the quality of a product are based on the actual quality of the product. 我选的是B,其实自己想想也觉得逻辑不强,但是答案E真的是想不通啊,虚心向牛牛们请教:) |