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本贴相关题目 OG (HTDG)

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A year ago, Dietz Foods launched a yearlong advertising campaign for its canned tuna. Last year Dietz sold 12 million cans of tuna compared to the 10 million sold during the previous year, an increase directly attributable to new customers brought in by the campaign. Profits from the additional sales, however, were substantially less than the cost of the advertising campaign. Clearly, therefore, the campaign did nothing to further Dietz's economic interests.

Which of the following, if true, most seriously weakens the argument?

ASales of canned tuna account for a relatively small percentage of Dietz Foods' profits.
BMost of the people who bought Dietz's canned tuna for the first time as a result of the campaign were already loyal customers of other Dietz products.
CA less expensive advertising campaign would have brought in significantly fewer new customers for Dietz's canned tuna than did the campaign Dietz Foods launched last year.
DDietz made money on sales of canned tuna last year.
EIn each of the past five years, there was a steep, industry-wide decline in sales of canned tuna.

正确答案: E

请教OG12一道题Dietz Foods launched a yearlong advertising campaign

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Carol凡凡

楼主

发表于 2020-3-10 19:23:21 发自 iPad 设备 | 显示全部楼层

题目要削弱“广告对D公司的生意没用”这一观点，也即是要证明“广告对D公司的生意是有帮助的”。
一般做到这种关于business的题目，生意是否做得好就要去考虑它的竞争对手，和竞争对手的情况比较。
所以我认为E优于C，因为E是拿行业内其他公司的情况来进行比较，说明了广告帮助了D公司；而C是拿两个广告来比，这个方向不对。