请问MBA的General Management到底指什么？

dongye1231

请教各位前辈同仁：不少MBA有General Management方向，这个方向中文确切翻译是啥？具体是指嘛？都学习什么课程？和其他方向比如Management of Organizations，leadership,Entrepreneurship有甚区别呢？  感谢赐教

dongye1231

谢谢。这样说来general management 有点太general了？

didai1314

万能胶

dogonmotor

consulting+90% corporate jobs
general management includes marketing and organizational behaviors and others. It is very broad.
leadership is not a direction or has any content to it but a quality that people have. Top mba programs attempt to use team projects in courses and clubs to help students to grasp this quality.
entreprenurship is abt VC/PE, business creation info (business plan n evaluation of financing options). Most skools focus on tech n engineer entreprenership.

sportmann

综合管理吧。