Companies that must determine well in advance of the selling season how many units of a new product to manufacture often underproduce products that sell well and have overstocks of others. The increased incidence in recent years of mismatches between production and demand seems ironic, since point-of-sale scanners have improved data on consumers’ buying patterns and since flexible manufacturing has enabled companies to produce, cost-effectively, small quantities of goods. This type of manufacturing has greatly increased the number of new products introduced annually in the United States. However, frequent introductions of new products have two problematic side effects. For one, they reduce the average lifetime of products; more of them are neither at the beginning of their life (when prediction is difficult) or at the end of their life (when keeping inventory is expensive because the products will soon become obsolete). For another, as new products proliferate, demand is divided among a growing number of stock-keeping units (SKU’s). Even though manufacturers and retailers can forecast aggregate demand with some certainty, forecasting accurately how that demand will be distributed among the many SKU’s they sell is difficult. For example, a company may be able to estimate accurately the aggregate number of shoes it will sell, but it may be uncertain about which specific types of shoes will sell more than other types. ------------------------------------------------------ Q35: Which of the following most accurately describes the function of the last sentence in the passage (lines 35-40)? A. To cite a situation in which the aggregate demand is more important than the distribution of demand among SKU’s B. To refute an assertion about the side effects of flexible manufacturing C. To illustrate an assertion about companies’ ability to forecast demand D. To provide an example of ways in which companies address the difficulties of forecasting demand（D） E. To note an exception to the author’s assertion about distributing demand among SKU’s
D. To provide an example of ways in which companies address the difficulties of forecasting demand
For those who choose D, please tell me how can company cope with the problem of forecasting demand based on the last sentence of the paragraph?
If you read the last sentence, it only describes an example of the problem without proposing any solution thereto. That definitely is not the way to ADDRESS difficulties.
point of sale scanner 是商店里面员工用来查有多少存货的一个扫描器。 instead of counting inventories manually, the staff could use the point of sale system to keep track of how many inventories are in stock.
京公网安备11010202008513号 京ICP证101109号 京ICP备12012021号
发表于 2010-12-10 21:26:37
收藏
收藏
楼主