请交OG-22

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因为持续的销售是建立在消费者的独占性感觉上的，所以mass-marketing and price-reduction不可取。

以下是引用w0007545在2003-11-23 23:37:00的发言：
22。which of the following best completes the passsage below?
People buy prestige when they buy a premium product. They want to be associated with something special. Mass-marketing techniques and price-reduction strategies should not be used because___.
a. affluent pruchasers currently represent a shrinking portion of the population of all purchasers.
b.continued sales depend directly on the maintencance of an aura of exclusivity.
c.purchasers of premium products are concerned with the quality as well as with the price of the products.
d.expansion of the market niche to include a broader spectrum of consumers will increase profits.
e.manufacturing a premium brand is not necessarily more costly than manufacturing a standard brand of the same product.

why the key is B?

thanks for any help.

w0007545

22。which of the following best completes the passsage below?
People buy prestige when they buy a premium product. They want to be associated with something special. Mass-marketing techniques and price-reduction strategies should not be used because___.
a. affluent pruchasers currently represent a shrinking portion of the population of all purchasers.
b.continued sales depend directly on the maintencance of an aura of exclusivity.
c.purchasers of premium products are concerned with the quality as well as with the price of the products.
d.expansion of the market niche to include a broader spectrum of consumers will increase profits.
e.manufacturing a premium brand is not necessarily more costly than manufacturing a standard brand of the same product.

why the key is B?

thanks for any help.