CR一道prep题求解释

     Kitchen magazine plans to license the use of its name by a line of cookware.  For a magazine, licensing the use of its namefor products involves some danger, since if the products disappoint consumers,the magazine's reputation suffers, with consequent reductions in circulationand advertising.  However, experts haveevaluated the cookware and found it superior to all other cookware advertisedin Kitchen.  Therefore, Kitchen cancollect its licensing fee without endangering its other revenues.

The argument above assumes which of thefollowing?

(A)  Noother line of cookware is superior to that which will carry the Kitchen name.

(B)  Kitchenwill not license the use of its name for any products other than the line ofcookware.

(C)  Makersof cookware will not find Kitchen a less attractive advertising vehicle becausethe magazine's name is associated with a competing product.

(D)  Consumerswho are not regular readers of Kitchen magazine will be attracted to thecookware by the Kitchen name.

(E)  Kitchenis one of the most prestigious cooking-related magazines.