求教 GWD5-Q29

xn8510 · 发表于 2012-3-29 10:37:12

Over the past five years, the price gap between name-brand cereals and less expensive store-brand cereals has become so wide that consumers have been switching increasingly to store brands despite the name brands’ reputation for better quality.To attract these consumers back, several manufacturers of name-brand cereals plan to narrow the price gap between their cereals and store brands to less than what it was five years ago.

Which of the following, if true, most seriously calls into question the likelihood that the manufacturers’ plan will succeed in attracting back a large percentage of consumers who have switched to store brands?
A.There is no significant difference among manufacturers of name-brand cereals in the prices they charge for their products.

B.Consumers who have switched to store-brand cereals have generally been satisfied with the quality of those cereals.

C.Many consumers would never think of switching to store-brand cereals because they believe the name brand cereals to be of better quality.

D.Because of lower advertising costs, stores are able to offer their own brands of cereals at significantly lower prices than those charged for name-brand cereals.

E.Total annual sales of cereals—including both name-brand and store-brand cereals—have not increased significantly over the past five years.

答案是B，但是我觉得应该是D。哪位大牛帮忙具体分析一下呢？？？非常感谢！！！

reebe · 发表于 2012-3-29 11:11:34

题目的逻辑链是：批发商降低name-brand麦片的价格（措施）→吸引转向买store-brand麦片的顾客（目的）
问削弱，答案即有其他原因阻止这个措施达到目的。
B选项：转向买store-band的顾客已经满意它的质量了，也就是说name-band失去了高质量优势，就算降价也很难影响顾客的选择了。
D选项：因为广告费用低，商店能以低价格销售store-band麦片。这对措施的实施不造成任何影响，属于无关选项，排除。

xn8510 · 发表于 2012-3-29 11:51:29

非常感谢LS的回复！！

求教 GWD5-Q29

所属分类: GMAT考试

正在浏览此版块的会员 ()