求教英国Durham的MSc Marketing Management是给非专业人士学的？

看到杜伦的MSc Marketing Management项目描述中有这一句
“The MSc Marketing Management is designed to meet the needs of non-business graduates who have not previously specialised in marketing but now wish to do so. ”
这是什么意思呢，是不是就是说本科是商科学这个性价比不高？

附课程设置
Term 1 modules

Marketing Strategy
Marketing Psychology
Business Economics and Accounting
Organisational Behaviour

Term 1 modules

Marketing Intelligence
Integrated Marketing Communications
Research Methods for Business and Management
Global Marketing

Term 3 - Dissertation

PS：有大虾了解杜伦的这个项目吗？真心求助。