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求助~很不解~GWD-12-Q22:

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楼主
发表于 2009-5-5 23:31:00 | 只看该作者

求助~很不解~GWD-12-Q22:

GWD-12-Q22:

Denoma, a major consumer-electronics maker, had a sizeable decline in sales revenue for its most recent fiscal year.  This result appears surprising, because electronics retailers report that although their overall sales were considerably lower than in the previous year, their sales revenue from Denoma models actually grew, largely thanks to some innovative and popular models that Denoma introduced.

 

Which of the following, if true, does most to explain the apparently surprising result?

 

A.      Because of the need to educate the public about its new models’ capabilities, Denoma’s advertising spending was higher than normal over the period.

B.       For the period at issue, Denoma’s major competitors reported declines in revenue that were, in percentage terms, greater than Denoma’s.

C.      A significant proportion of Denoma’s revenue comes from making components for other consumer-electronics manufacturers.

D.      Unlike some of its major competitors, Denoma has no lines of business outside consumer electronics to provide revenue when retail sales of consumer electronics are weak.

E.       During the period, consumer-electronics retailers sold remaining units of Denoma’s superseded models at prices that were deeply discounted from those models’ original prices.

 

答案是C,我选了E。不懂。。。请牛牛指教

文章里给的条件是,D revenue 下降,但是retail sales 却由于引入新的model升高了。

解释surprising result

C Drevenue的来源有很大一部分来自替他人加工

E
        
库存有过时的model,以打折扣出售

我觉得E更加贴近最后一句话。并且和最后一句很贴近~~~可能是我的思路有问题,请牛牛们帮着解答

沙发
发表于 2009-5-6 08:13:00 | 只看该作者

看看你题目是不是理解错了:

D是制造商,它是与销售商做生意的:D的销售总收入下降。surprising的是销售商虽然总销售额下降,但由于D的新MODEL,使销售商卖D的产品的收入增加。

为什么surprising:因为既然你(销售商)卖的好,为什么我制造商(D)赚不到钱?

答案:C:因为D的收入大部分不来自销售商,而来自making components for other consumer-electronics manufacturers。所以你销售商再卖的好,D也不定賺钱。

E:无关,且During the period这个概念很模糊

板凳
 楼主| 发表于 2009-5-11 00:01:00 | 只看该作者
恩,明白了。。。谢谢~~果然这样哈~~!!醍醐灌顶!
地板
发表于 2009-7-17 14:58:00 | 只看该作者
5#
发表于 2009-8-1 18:20:00 | 只看该作者
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