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test 6-18
18. The value of a product is determined by the ratio of its quality to its price. The higher the value of a product, the better will be its competitive position. Therefore, either increasing the quality or lowering the price of a given product will increase the likelihood that consumer will select that product rather than a competing one.
Which of the following, if true, would most strengthen the conclusion drawn above?
18、(A) It is possible to increase both the quality and the price of a product without changing its competitive position.
(B) For certain segments of the population of consumers, higher-priced brands of some product lines are preferred to the lower-priced brands.
(C) Competing products often try to appeal to different segments of the population of consumers.
(D) The competitive position of a product can be affected by such factors as advertising and brand loyalty.
(E) Consumers’ perceptions of the quality of a product are based on the actual quality of the product.
答案是E。
我怎么觉得这题的问法和答案有点对不上路子呢？
感觉问题如果是：The conclusion above depends on which of the following assumptions?我就会比较容易选出E了。
由于它问的是strenghten,我觉得A更好，因为只有A体现了一种两者的反比关系，这是结论中的关键。 |
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发表于 2004-2-8 01:03:00
