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A product that represents a clear technological advance over competing products can generally command a high price. Because technological advances tend to be quickly surpassed and companies want to make large profits while they still can, many companies charge the greatest price the market will bear when they have such a product. But large profits on the new product will give competitors a strong incentive to quickly match the new product's capabilities. Consequently, the strategy to maximize overall profit from a new product is to charge less than the greatest possible price.

In the argument above, the two portions in boldface play which of the following roles?

正确答案: B

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楼主
发表于 2011-1-16 23:22:03 | 显示全部楼层
沙发
发表于 2011-1-16 23:46:39 | 显示全部楼层
apeal: attractiveness

consideration raised to explain the appeal of a certain strategy: reasons raised to explain why a certain strategy is attractive
板凳
发表于 2011-1-16 23:55:05 | 显示全部楼层
Yeah.  Thinking in English is the key to train your brain for GMAT or other English standard tests.
地板
发表于 2011-1-16 23:57:03 | 显示全部楼层
consideration: A factor to be considered in forming a judgment or decision
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