Cong,国内面是Kate么
-- by 会员 bigjoe (2013/2/8 5:28:48)
大joe能否share一下当初为什么选择Emory,以及这两年下来你感觉在Emory收获最大的东西是什么?
谢谢!
-- by 会员 G750 (2013/2/9 12:32:59)
当时选择的原因是:
1. 就业率很高说明CMC较为给力
2. 有很高的奖学金,从而降低了很多成本
3. 位置不错,生活较为便利,公司较多networking方便,生活费低,气候也挺好
4. Marketing比较有名,是我想学的方向
收获最大的话,还是找工作比较满意吧。
-- by 会员 bigjoe (2013/2/11 4:18:11)
我就是冲着Emory的location和Marketing不错申的,但只不过是一些粗略的了解。看了去年的答疑帖后,收益良多。建议去面试的同学都先读一下。
鉴于Bigjoe前辈也是marketing背景,想问一下前辈几个问题:
1. Corporates在Emory招Marketing (Brand management)比较多的有哪些公司?CPG公司偏多还是Hi-tech公司多?招国际生多吗?
Brand management like Georgia Pacific and Reckitt Benckiser. Hi-tech like LexisNexis and Amazon.
Honestly, if your passion is brand management or marketing, coming back to China is a better choice for career development, I interviewed with JnJ, Eli Lilly, Coca Cola's China programs, they are all pretty good companies.
2. 对MBA就业而言,Brand Management和Product Management在Marketing Function上是否界限模糊?
PM is ambious. For Tech, PM is doing a very different thing than brand management. For other companies, PM maybe is more similar to brand management.
3. Emory在Brand Management方面有什么特殊的课程/Professor/event让你觉得收获最大的?
Product and Brand Management taught by Bowman and Halloran. (Comprehensive brand marketing class)
New Product Lab taught by Halloran. (This is a very good class. Halloran is very good as he has extensive brand management working background at Coca Cola)
MAC: marketing analytics center. They organize branding competition and marketing analytic conference, a very good place to do networking.
4. 亚特兰大本地有哪些大的consumer goods公司总部在?- 除了可乐
Georgia Pacific.
5. Marketing课程是否特别偏Quan?
There are some classes that are Quant like marketing intelligence, but most of them are not.
多谢!
-- by 会员 tony249 (2013/2/11 23:42:19)