关于why you , why me的essay涉及到career goal吗？

dannywjz

Describe why you are interested in the xxx MBA degree and why you feel you are a competitive candidate to the xxx MBA program?
这种问题是写career goal的吗？我觉得应该是稍微讲点学校的东西能帮助我，然后大篇幅写我曾经的achievements吧？
有人说这个就是写career goal的？有点迷茫了