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发表于 2012-10-28 22:56:15 | 只看该作者 回帖奖励 |倒序浏览 |阅读模式
题目:Do you agree or disagree with the following statement?Most advertisements make products seem much better than they really are. Use specific reasons and examples to support your answer.



Advertisements , as an important method the companies publicize their productions, have been a influential part of public life. With the increasing development of advertisements,now more and more people are doubting the facticity of advertisements’ contents. From the point of my view, the skeptical persons are just over considerable to their own benefits and lack of careful observations. Advertisements can not be fake. Let me discuss below.

Firstly, from the aspect of law, advertisements must be true. Currently ,many governments have already come out the law about forbidding exaggerated publicity. Take China for instance, only in 2011 there were three departments which published actions to hit fake advertisements to match central law. If corporations disobeyed the law ,they would pay the fine. I do not think that anyone want to cost money on nonsense things. Thus corporations will not take risks to advertise exaggerated advertisements.
Secondly, from the aspect of companies themselves, they are not willing to broadcast misleading advertisements. As we all know, the most important thing of one company is one’s fame. Without this ,the companies can not survival. Managers of corporations might be the persons who understand this rule best and we can prove it from many activities of what they did in the past. In 1998, there was a little child who killed himself when he was playing a Disney bag which was advertised a safe bag. Then Disney called all bags back and checked them out. In fact, the tragedy was just an accident and had no relationship with productions. Examples like this are not only one. Under controls of managers who cherish their reputation, the companies should be trusted.
With these two reasons ,I think most advertisements are really like what we see. Of course ,we can not deny that there are few false advertisements ,but they all do not last long. Take Sanlu , a once famous corporation which made milk, for instance, the corporation disappeared quickly after the event of poisoned milk. The corporations even like Sanlu could not escape from punishments of public and government, what would other small companies be like?
In sum ,the exaggerated advertisements make up only infinitesimally small portion of whole ones. I can understand that why many people are skeptical of advertisements. After all publics are just receivers of those information they might be careless about some details of advertisements and be so considerable that ignore some obvious truth.
 我是新手,拿tpo上的练练手,感觉写的很差。。。
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沙发
发表于 2012-10-28 23:45:19 | 只看该作者
建议不要写TPO的独立 练习一下最近的机经吧
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