求助这题难懂又难写的ESSAY

Most major print and electronic news outlets are owned by large corporate entities. It is possible or even desirable to balance corporate concern for the bottom line with the public's need for objective and comprehensive information?

题目是什么意思，要怎么写，问过很多人，对题目都有不同的解读，
请板上高手帮个忙给点意见，感激不尽

This is what i understand: news publications risk being manipulated by large corporate entities or only serving the latter's concern. Do you thinks it is possible or desirable to make it more objective and more comprehensive to the public?

1. is it possible? How?

2. if not possible or extremely difficult, at least it is desirable....

Hope it helps, and wish you good luck on CD.