- UID
- 729527
- 在线时间
- 小时
- 注册时间
- 2012-2-29
- 最后登录
- 1970-1-1
- 主题
- 帖子
- 性别
- 保密
|
题目是，电影院拿钱做广告，因为来看电影的人少了，但是好评价却多了，所以他们认为是顾客水平的问题。
The director of the Super Screen Movie Production Company thought thatthey should pay money to advertisement in order to let their customers havegood sense of movies' quality. Because that the number of people who attendedthe movies is decrease however of positive reviews of movies is increasing.However, there are some questions need to be asked in order to make thisargument reasonable.
The first one is that, whether there is a good reason to negativelyconnect the decrease of number of customers and the increase of positivereviews. In other words, fewer attended people must mean fewer positive reviews? There may be some possibilitiesthat the lost customers of Super Screen Movie are not really big funs of movie,they may not attend movies because many small reasons, however, people whostill attended the movie are really big funs, and they have watched hundreds ofmovies and they have good sense of movies' quality. As a result of that, theirreviews are the most realistic reflections of the quality.
Another question should be ask: are there any reasons why people lessattend the movies? Perhaps the financial situation last year is reallydisappointed and many people do not get equal salaries as they used to,.What'smore, may the price of the movie increase, and many normal customers do notwant to pay the extra money so that they choose to pay less money to borrowvideos home and share the pleasure with their families and friends.That will bea good choice , right? So if those situations are true, even if the SuperScreen Movie pay more money to advertisement, customers will still notincrease.
The third question should not be missed, that is even if the companyallocates a greater share of its budget next year to reaching the publicthrough advertising, will the number of customers increase absolutely?  erhaps the problem is not the awareness ofgood quality, but some other qualities of the company. For example, theequipments in the Super Screen Movie are really old and the customers prefer thenew, fascinating equipments in other companies. And may be the attitude of thiscompany made the customers uncomfortable, may be they are arrogance toaudiences and do not care their needs. So people have a bad memory of SuperScreen-produced movies, so they choose not to attend.
There are many questions can add in order to make this memo morereasonable, for example, may the advertises have such more influences incustomers? Or the quality of advertise is really high so that it really canbring more audience to the movies. With those questions, this argument will befar more thoughtful and reasonable. |
|
京公网安备11010202008513号 京ICP证101109号 京ICP备12012021号
发表于 2012-8-11 20:48:56
收藏
收藏
楼主
