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陈歆磊:长江营销学教授,加入长江前为Universityh of British Columbia副教授。
长江MBA教授主任
Chen, Xinlei (Jack), Yuxin Chen and Charles B. Weinberg, "Learning About Movies: The Impact of Movie Release Types on the Nationwide Box Office" Journal of Culture Economics, Forthcoming
Chen, Xinlei (Jack), Yuxin Chen and Ping Xiao, "The Impact of Sampling and Network Topology on the Estimation of Social Inter-correlations" Journal of Marketing Research, Vol. 50, No. 1, pp. 95-110
Rui Zhu, Utpal Dholakia, Xinlei (Jack) Chen and Rene Algesheimer (2012), "Does Online Community Participation Foster Risky Financial Behavior?" Journal of Marketing Research, Vol 49, No. 3 (June), 394-407
Hai Che, Xinlei (Jack) Chen and Yuxin Chen (2012), "Investigating Effects of Out-of-Stock on Consumer SKU Choice" Journal of Marketing Research, Vol. 49, No. 4 (August), pp. 502-513
Lan Luo, Xinlei (Jack) Chen, Jeanie Han, and C. W. Park, "Dilution and Enhancement of Celebrity Brands through Sequential Movie Releases" Journal of Marketing Research, Vol 47, Issue 6, 1114-1128
Chen, Xinlei (Jack), Om Narasimhan, George John, and Tirtha Dhar, "An Empirical Investigation of Private Label Supply by National Label Producers" Marketing Science, July-August, Vol. 29, 738-755
Nitin Mehta, Xinlei (Jack) Chen and Om Narasimhan (2010) "Examining Demand Elasticities in Hanemann's Framework: A Theoretical and Empirical Analysis," Marketing Science, May-June, Vol. 29, 422-437
Chen, Xinlei (Jack), George John, Julie M. Hays, Arthur V. Hill, and Susan E. Geurs (2009), "Learning from A Service Guarantee Quasi-Experiment" Journal of Marketing Research, Vol. 46, Issue 5, 584-596
Zhu, Rui (Juliet), Xinlei (Jack) Chen, and Srabana Dasgupta (2008), "Exploring the Effect of Trade-In Value on Consumers' Willingness to Pay for the New Product" Journal of Marketing Research, Vol. 45, Issue 2, 159-170
Mehta, Nitin, Xinlei (Jack) Chen and Om Narasimhan (2008), "The Role of Informative and Transformative Effects of Advertising on Brand Choice Decisions" Marketing Science, Vol 27, Issue 3, 334-355
Chen, Xinlei (Jack), George John and Om Narasimhan (2008), "Assessing the Consequences of A Channel Switch", Marketing Science, Marketing Science, Vol 27, Issue 3, 398-416 |
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