本科BUAA,成绩还ok,GPA3.9,EE专业; 毕业后,NUS的Institute for Communication Research做了一年research assistant,做算法研究; 然后北美Florida State Univ. CS master, GPA4.0; 毕业后在北京国内No.1的微电子企业做芯片算法研究四年,最近两年做到部门市场经理,在路透咨询兼职做了两年,做了几篇行业分析报告,全英文的,分析国内半导体行业市场战略和技术创新的。
ls所说学术内容指什么?我只是了解一般marketing PhD研究方法分quantitative和psychology,我肯定focus在前者。前者的基础课包含econometrics和inference statistics,这些只是自己研读过教材,Introductory Econometrics A Modern Approach,Linear Statistical Inference and Its Applications;marketing基础入门,研读了Philip.Kotler的Principles.Of.Marketing
marketing phd program at cmu is definitely a top one, although it is quite small. It is very structural, people with solid microeconomics background will have a good chance.