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基本语法错误自己已订正,求不留情地猛批!再过几天考试了,啊啊啊。。。 2011-8-20:The most important investment of a company is to improve the skills of its employees.
Following with the rapid development of society and economics, the competition among companies is increasingly fierce. To survive in the competition, a company should make the brilliant decision on how to invest money. Of course, making an investment to improve the skills of its employees seems a good idea, but is such investment necessary and the most important? I don’t agree with this statement.
Admittedly, the skills of employees in a company play an important role in determining whether or not a company can succeed in the fierce competition. After all, every decision the owners of a company makes should be implemented by its employees. Without employees with excellent skills, a company cannot operate normally, let alone achieve success. However, the skills of its employees are not the only determinant of a company's performance. Other factors such as company’s development planning, leader’s foresight, the quality of its product, after-sales services and even its advertisement also effect. Some of these factors seem to play more important roles than the skills of employees.
Firstly, the investment in exploring new areas and developing new products greatly benefits a company. To make much money, a company should be on the right way. Some products are popular and highly profitable while other products are not. Thus, if a company explores a new area where competition is less intense and highly profitable, its chance of success will be improved greatly. For example, before Facebook, no companies recognized the potential of social network website. It's also ironic that in the early stage of facbook, few people were willing to join Facebook. However, Facebook developed the new profitable business area that no one has explored before. As a result, Facebook has already made a big fortune in the stock market and is now attracting numerous young people with excellent skills to serve it.
What's more, the investment in product quality control also contributes to success of a company. Actually, it's the quality of its products that attract customers to make purchase and finally bring a company a large fortune. Therefore, the quality of a company's products should be the most important factor to guarantee success of a company. Without quality, a company having numerous employees with excellent skills is still highly possible to go bankrupt. For instance, I had a friend, Tom, who operated a small company producing and selling snacks. To earn money, he hired many employees graduating from top university in my country, such as Tshinghua Uiniversity and Peking University. Most of them major in marketing. Tom believed that good advertisements can make his company and the products well-known and thus attract the increasing number of customers buying its products. Although the employees with excellent marketing knowledge successfully designed several gorgeous commercials put in local TV programs and newspapers, his company finally went bankrupt because the company's products, snacks, have not advantages over its competitors and are of low quality.
To be sure, the improvement of the skills of a company's employees is important. But investment in other factors such as exploring new business areas and enhancing the quality of its product seems more helpful for its success. When making decision about an investment, mangers should not ignore other important factors.
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