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[阅读小分队] 【Native Speaker每日综合训练—35系列】【35-14】经管 Weibo IPO

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41#
发表于 2014-4-27 00:21:04 | 只看该作者
第一次做 略奔溃了呀 以为一下下能做完 结果花了好久 T_T


Speaker
The lecture shows the complicated situation of china and china typically internet firewall system. The government copy and clone the internet in order to limit the data all over the world to control citizens. The author takes Weibo as an example to show the development of internet freedom and not freedom in speech and human rights, such as Wenzhou train crash event, the Boxilai event, and the PM2.5 event. The conclusion is that we cannot avoid ‘mouse and cat’ relationship— the government and the Chinese citizens, but we can fight and watch the bad cats.

Speed
Warm up Time 01:45
Sina cop raises 500 million dollars to list Weibo in US with the help of some local professional institution. Alibaba add investment to Weibo for 586 million dollars.
Time 2 01:54
Tencent Wechat is main competitor of Weibo through mobile phone. Charles Chao said that Weibo only gain profit in fourth quarter in 2013 and the company will continue to invest in 2014.
Time 3 01:35
Weibo is a platform for people to show opinions in public through internet. Wenzhou train crash is a big deal of Weibo and makes it hot among internet users. The company earns money from different ways. If Weibo listed, it will appeal more investment.
Time 4 01:45
Weibo gain a big success in US debut and make large profit in the past three month. Charles Chao indicated a nice future of revenue growth.
Time 5 01:05
The main difference between Weibo and Wechat is that Weibo faced to public while Wechat is more private, but Weibo is more important to advertisers. Charles Chao thought Weibo can make people more free in the internet.
Warm up time 00:48
The US IPO of Weibo is less than expectation.
Time 6 01:38
A critic said that Weibo has a lot challenges, such as government control and some mobile devices.

Obstacle
Time 05:14
Take Luo’s case as example to show that Wechat in some respects is better than Weibo, because Wechat is more private and it only shows to someone who you want to read your letter and pictures, which can escape from maybe government check.
Tencent has a good relationship with government.
42#
发表于 2014-4-27 11:43:57 | 只看该作者
T2 2:29
Weibo face competition from internet giants, such as Alibaba and Tencent, and political front.
The number of users is decreasing but it doesn't mean that microblog is experiencing a drop.
Weibo has experience slowdown in its growth but it will seize more opportunities in the future.
T3 2:11
Weibo came into vogue in these years, but it has been slow to make money because the company doesn't want to alienate the users.
The deal is beneficial to release the burden of management as well as issue shares to employees.
The company's value will be rip away and this new is good for investors.
T4 2:26
The shares went down with a 19.1% jump in its debut. However, the CEO of Weibo said that a successful listing is more important than the price of shares and convinced that weibo could help to create value.
T5 1:45
It's said that WeChat is the biggest rival of Weibo, but the CEO doesn't think of it as a concern, since Weibo is a public network, while WeChat is a private one.
Weibo's development acts as a censorship driver of the chinese internet sector.
T6 1:47
Weibo faces challenges about its commercialisation. The competition forces mainly come from WeChat and multiple competitors on mobile terminals.  
The stock priced is overpriced.
T7 8:45
Intro of WeChat
WC has become a popular medium for the mass to discuss.
Unlike Weibo, WeChat has more relaxed environment of censorship, with more privacy, leading to more people switch their way to show opinions on Wechat rather than Weibo.
More control of political and social discourse is intervened on the platform of weibo.
People could get punished by spreading rumors on weibo.
Since authorities have cleaned the internet, weibo has a decline on its popularity as well as the negative discussion of governments.
The discussion is migrated to Wechat because the platform is more private than Weibo and has less exposure to censorship.
However, the privacy cited as the advantage of WeChat could also be a risk, because it's hard to stop a rumor in a private platform.
43#
发表于 2014-4-27 12:01:37 | 只看该作者
hysteries 发表于 2014-4-26 00:11
辛苦啦!!!先去睡。。

Dear Hysteries~
Glad to see you in the front page again, and don't forget to have the passage read in 3 days~~~
Wish you a beautiful Sunday!
44#
发表于 2014-4-27 12:02:52 | 只看该作者
小蘑菇开始打怪 发表于 2014-4-26 00:18
占了这么多座真的好嘛呜呜呜

Dear Little Mushroom~
Nice to see you in the front page again~ Hope you remember to finish reading the passage~
Have a wonderful Sunday!
45#
发表于 2014-4-27 12:37:37 | 只看该作者
Speaker:
Chinese tweet is a tool for government to achieve their political aims,and we chinese people's are excpecting a more freedom talking society.

Speed:
2'15
Sina Corp. is listed in the US and Alibaba has raised its stakes in Sina,it seems that Alibaba will consider its own interests in this invest.The reason Alibaba invested Sina is that it wants to attract users away from its competitor Tencent,and the author cites data to illustrate the management situation of Sina.
2'12
The listing of weibo is to attract money from more investors to ease management burdens on Sina.
3'15
Weibo's first day listing price is less than hoped and the CEO of sina said that the aim of sina is to list,it is not important what the temporate price is,sina will be more creative and will coporate with Alibab to make profits in following years.
1'46
The downturn of china is not a problem for the development of sina,but maybe a good time for ads.
2'55
Not only sina that list price is less than expected,the other five social companies's price has also fell from expexted.

Obstacle:
6'43
Wechat can be a platform for people to express their politician opinions and on wechat their opinions on public affairs will not be censored,but at the same time,because wechat can't be cencered and broadcast only in a private groups,it will be more difficult for government to control the damage of these political opinions.
46#
发表于 2014-4-27 21:07:05 | 只看该作者
Time2:03'08
Alibaba might increse its stake from 18% to 30% in Weibo if it lauches it IPO. Weibo encounters some threat or risks from gov. Gov has arrested several user whose comments are illegal, thus probably affecting Weibo. Last year, Weibo reported a huge increase in net profit.
Time3:03'12
Despite the popularity of Weibo, Sina slow to make money from ad on Weibo. $56M ad income last quarter just accounts for 30% of the total revenue of Sina.
Time4:03'38
Time5:01'38
Time6:01'59
47#
发表于 2014-4-28 11:20:10 | 只看该作者
Speaker: The speaker explains why Chinese issue is complicated and why people should not talk about it from one side. And in the most of the speaking, he uses internet as a example.  He also explains how Chinese G use the internet to lead the mass media and how CG controls it. At the end of his speaking, Zhao calls for all rats to fight, for this is the only way that one day everyone can use twitter every where and speak out any thing without fear.
48#
发表于 2014-4-28 11:48:58 | 只看该作者
__________感恩的分界线~楼猪么么哒~~mua! (*╯3╰) ——————
周末出去玩了~~上班时间疯狂补作业的节奏
[speaker]→_→终于一遍过了~~~感人(跟语速有关好么~~)
China is complicated.It is one of the BRICS but SICK country at the same time.By the way,sick means no facebook interact.There are two kinds of net for chinese,one is internet,the other is "chinanet",which is something like Great wall in the north to protect China,and prevent outsiders enter at the same time.So,we,as the insider,are playing the "cat and mouse"game with the power-holders.Those cats they should do something to optimize the Chinanet,so they copy everyone to satisfy the people's need and
keep the service in their(the government) hand. Because with the enormous number of net citizen,twitter or facebook is dangerous to the sensitive group,tiny problem will be exaggerated. The other reason is the character of chinese language.1=3.5 tweets,chinese are good at cheating,and some ambiguity will ruin citizen's faith to the government.
However,such socialmedia like weibo and renren,give the chance to make everyone's voice can be heard,people adapt using the socialmedia to chat together,and  start to learn how to negociate the sensitive words.We act like mouses,using weird words to discuss sensitive problem as subsititution,which can avoid the datamining from central cats and local cats.What's more,the local government become more and more transparent,becauese they don't have rights to control the data.
it did't change the popularity of socialmedia.And we ,the mouses will surely fight against the cute but bad cats successfully,for the dream that tweet anytime,everywhere without fear.
[speed]
1'25
Weibo is going to open the public in US.Altough the details of the Weibo's listing is still unknown,that will be a positive signal for weibo's optimization as more capital injection will come.
2'26
Weibo now shoulders the pressure from wechat and political control.The user of weibo have dropped 9% in the latest year,the loss transform to wechat user.What's worse,the government pay more attention to rectify the socialmedia market,they arrest the "rumor" speakers and spreaders,or the popular commenters,which made all the net citizen chilled to the bone.
2'17
Weibo works as twitter,people can comment and repost any topic they post.As the number of weibo's user has declined,the supporters of weibo's listing program take it as a chance for exposure to broader range of sponsors.
2'33
Weibo's listing price is lower than the market expect.However,the chief of the Sina said that they didn't care the temporary stock price,they cared about the long-term development of weibo.Compared to facebook and twitter which are banned in China,weibo had irreplaceable advantages,and they will enhance the ads investment in the future to avoid the disadvantages.
1'41
In spite of the crisis of wechat and China's slowdown,Chao confronts the weibo's future with optimism.He said that wechat and weibo is distinct,wechat is more privite,and weibo is more public,which make weibo adapts to SEMS promotion and advertising.When it comes to political rules,Chaos thought they are experienced to those sensitive problem,which will never be a critical obstacle for weibo.
1'05
Weibo have sold less stock than US IPO expected.Their biggest stock buyer is Alibaba.
1'32
Weibo now is facing "quiet challenge",their stock price the sales status is worse than they thought.(老实说没读懂,所以特别快)
5'04
Weibo's users are doing the cat-and-mouse game with the government.The government now have upgraded the level of monitor.And for the privacy of wechat, the weibo user have transfromed to wechat user.
49#
发表于 2014-4-28 14:27:22 | 只看该作者
Time 2: The article introduces that Weibo's biggest competitor is from Tencent's WeChat. The total users of Weibo decreased in the past year.
However, Sina's CEO explains that the number of Sina's Weibo users did not decrease, and furthermore the user and the operation profits both
increased from Dec 2012 to Dec 2013.(3:02)

Time 3: The function of Weibo is similar as that of Twitterr, allowing users to send short messages to their fans and followers. However, Weibo was interrupted by government because of bullet trains issues.
Although Weibo is still very popular, the profit of Weibo is decreasing compared with the third quater.(1:52)

Time 4:  Although Weibo's share decline dramatically, Sina's CEO still expressed his confidence and expected the development of future. (1:47)

Time 5:  Some critics argue that Weibo is facing a challenge form Wechat. However, Sina's CEO claims than Weibo and Wechat are distinct.Weibo are more open in public
than Wechat and Weibo is easier to receive advertising sponsor. Also, although China's economic is slowing down, Mr Chao thouthout that this will not affect the development of Weibo. (1:56)

Time 6: The paragraghes introduce that Sina weibo is a leading social media which mainly focuses on Chinese customers. The company is facing two major problems. First, it is the serious competition from Wechat.
The second challenge is transitioning question from PC terminals to mobile ones. (2:10)

Obstacle:  Weibo is facing a serious shortage from censorship. A large number of users are transforming from Sinsa Weibo to Wechat. The author uses one jounalist as example to explain the reason why many customers are shifting from
Weibo to Wechat. In addition, Tencent and its CEO are very good at politics and legislation, and possibly take fully use of law to give Weibo more damage. (6:17)
50#
发表于 2014-4-28 23:45:37 | 只看该作者
Time2 3:25
Sina Weibo is competing with Wechat and faces pressure on the political front. According to Sina CEO, Weibo was experiencing a slowdown in growth momentum.

Time3 2:31
Although Weibo is popular in China, Sina has been slow to make money off Weibo. Alibaba integrated its online payment platform Alipay into Weibo to feature advertisements. According to a professinal, Weibo listing plan give Weibo better exposure to outside investors.

Time4 3:24
Weibo debuted on the Nasdaq exchange and get 19% jump, but an IPO went out undersubscribed and lower priced than hoped. According to Sina CEO, it was mainly important to achieve the listing and Sina will make great progress to attract investment in the future.

Time5 1:20
Weibo is competing with Weixin. But they are different type social network. Economy slowdown in China was not a problem for Weibo.

Time6 1:54
Weibo faces questions about the size of its user base as wellas competition from local rivals. And the disappointing price was not a surprise.

Obstacle 6:04
Wechat is a more private and secure social network compared with Weibo. It has deep ties with the Communist Party.
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