20日晚场考试失败……放少量狗

anqi91

20日的晚场考试，惨败……楼主很是失落，结果昨天出去放松了一天……回来太晚了，没有放狗，现在来放放哈，希望能对大家有帮助。

作文部分：
说一个广告商说现在是本市买房子的最佳时刻，因为在过去五年里，本地区的平均房价都上升了，股价都怎么样了（下降或是上升哈），然后说过去五年里的买房人都收获了很多，所以在将来的五年内，本市也会发生这样的情况，所以现在买房，在将来的五年内也会收获很多。后面又说了个原因，貌似是买了房不投资的话也会住，影响不到生活水平。（后面这个只是貌似啊，大家别被我误导了）

数学部分：
1.碰到了连续n个数的成绩是52的那道题，确定答案是8.
2.碰到了长方形内一个圆和它相切的最大面积接近什么的那道题，答案是9π，确定。
3.一道新题：
说一个人去买东西，其中食品部分不用交税，其余都要交，税率是r%，告诉了这个人买了多少钱的食品（100多？具体数字记不起来了），这个人总共交了14r%的税，以及这个人一共花了多少钱。问买其余东西不交税的话花了多少钱？（最后问题不太确定……前面确定）
4.再来一道新题，DS题，一个长方形里，有一个圆内切与长方形，图像在附件里。问阴影部分的面积。已知长方形的周长。
条件一：说圆的直径是多少。
条件二：说长方形的长是多少。
两个都能推出来，楼主选的D。

阅读没有遇到新题，遇到了恐龙灭绝的原因探讨的那个版本，广告气味的那个，生产成本计算的那个，还有个忘记了……

逻辑失忆中，逻辑楼主觉得做的不好，也就不来误导大家了。

lxsyt1314

谢谢楼主，别灰心继续加油！！

ielaine0828

不失望~~~~

妹纸自从大一挂了两次高数补考都60分通过以后觉得全世界没什么可害怕的了~~~~

楼主加油~~~

CheerTTTT

不失望~~~~

妹纸自从大一挂了两次高数补考都60分通过以后觉得全世界没什么可害怕的了~~~~

楼主加油~~~

-- by 会员 ielaine0828 (2012/11/22 10:41:37)

妹纸好萌。。

zxfjacob

不失望~~~~

妹纸自从大一挂了两次高数补考都60分通过以后觉得全世界没什么可害怕的了~~~~

楼主加油~~~

-- by 会员 ielaine0828 (2012/11/22 10:41:37)

妹纸数学加油！！！

serenazhang01

麻烦楼主看看香水广告这个吧，这个考古未确认。。。帮忙看看考古版本和你考到的一致么~~~谢谢啦，机经小分队感谢你~~感恩节快乐~

31、 olfactory广告
主体思路：
旧广告模式——新广告模式——二者对比说新的缺点——新的优点——举例

段落大意：
P1：目前广告是采用平面纸质的图片，比如豪华酒店，或者豪华车。
提出新理念：采用olfactory广告。Olfactory 广告同老广告相比的缺点。
P2: olfactory 广告的好处：其中，颜色会增强人对某种气味的敏感程度。
举例：人们看到黄色后可以更敏感的闻到柠檬的味道，同看到红色的时候相比较。
题目：
Q1:问哪个广告方式让人最不容易的闻到气味？
选项：当看到绿色的时候，Pine的气味；看到汽车的时候，Leather的气味，看到wheat field时，咖啡的味道。。

考古未确认版本：
主体思路：
段落大意：
P1: 越来越多广告商会在纸张广告裡面加一些香味，因為他们觉得这样可以 吸引客人，在香水、CD等广告中特别是如此， 但是一些跟香味无关的像是奢侈汽车也同样加入香味。
P2: however，研究人员发现相对於视觉跟嗅觉，嗅觉比较不有效.survey showed customers 对香味的识别度不高。原因：第一，广告中用香味，不如用画面或声音效果好。 嗅觉只能分辨出百分之40-50的香味。第二，当这种香味与背景香味很相似的时候，分辨度也低。举例：lemon香味在看是到黄色的饮料比较能判断出来，如果看到是红色的饮料就判断不出来。然后文中接着说，然后说因為还是有人觉得加香味有效，越来越多这种加味的广告单出现，广告商依旧青睐在广告中运用香味，然后是阐述广告的香味的好处
题目：
Q1 文章中提到嗅觉会受外在影响，下列哪个如同文章中的例子会受影响？A consumer is more likely to recognize a lemon scent when the scent is contained in a yellow liquid than when it is contained in ared liquid. 题目是进行类比（注意题目问哪个跟那个比喻不相关）
咖啡味配稻草
Q2 文章裡可以推论出下列什麼？
视觉跟嗅觉比，比较有效
Q3 主旨题，问这篇文章的重点是？
Q4 文中对‘ the growing trend ’一词划线，问它指什么？
答案：应该就是广告人增加在广告中使用气味。
Q5 Compared to visual and aural cues, odors are difficult to recognize, are relatively difficult to label, may produce false alarms and create placebo effects。
这句话有考题，问关于visual and aural cues,
答案：应该是visual and aural （嗅觉）cues are easier to recognize and label.
Q6.问下列哪个的香味是the least 被分辨出的.
类似原文
Executional cues have been the focus of much advertising research. Visual cues (pictures) and aural cues (music) have been studied extensively, yet virtually no attention has been paid to the influence of olfactory cues in advertising despite the growing trend among advertisers to use scents in ads. Scents often have been used in advertisements for products in which scent is a primary attribute (e.g., perfumes, room fresheners) and, when used in that context, are a form of sampling. However, scents have also been used for products for which scent has been considered largely irrelevant. For instance, Tanqueray gin ran a pine-scented ad in USA Today, Rolls Royce advertised its cars in Architectural Digest using leather-scented strips, and the State of Utah used floral- and spice-scented panels in a four-page tourism ad. Though such uses may be intended simply as novelties, research suggests that ordor can influence mood state and affect judgment. Therefore, the use of scents in advertising warrants attention.
   Odors differ in several ways from the pictures and sounds more familiar to advertising researchers. Compared to visual and aural cues, odors are difficult to recognize, are relatively difficult to label, may produce false alarms and create placebo effects. Schab (1991), in a review of the literature, concluded that the ability to attach a name to a particular odor is so limited that individuals, on average, can identify only 40% to 50% of odors in a battery of common odors. Additionally, consumer ability to detect and recognize odors is influenced by surrounding cues (Davis 1981). For example, a consumer is more likely to recognize a lemon scent when the scent is contained in a yellow liquid than when it is contained in a red liquid. Third, false alarms, perceiving an odor when in reality no odor is present, are relatively common (Engen 1972). Finally, researchers have shown that both emotional and physical states can be affected just by believing an odor is present. The odorant itself need not be present (Knasko, Gilbert, and Sabini 1990). That finding suggests placebo effects.
  Despite the difficulties, olfactory cues hold appeal to advertisers working in an already cluttered environment. Olfactory responses are primarily autonomic, affecting a person physiologically before affecting cognition. Odors stimulate the limbic system, the part of the brain responsible for emotional responses. Thus, olfaction represents a different path to the consumer than is afforded by other types of cues.

anqi91

麻烦楼主看看香水广告这个吧，这个考古未确认。。。帮忙看看考古版本和你考到的一致么~~~谢谢啦，机经小分队感谢你~~感恩节快乐~

31、 olfactory广告
主体思路：
旧广告模式——新广告模式——二者对比说新的缺点——新的优点——举例

段落大意：
P1：目前广告是采用平面纸质的图片，比如豪华酒店，或者豪华车。
提出新理念：采用olfactory广告。Olfactory 广告同老广告相比的缺点。
P2: olfactory 广告的好处：其中，颜色会增强人对某种气味的敏感程度。
举例：人们看到黄色后可以更敏感的闻到柠檬的味道，同看到红色的时候相比较。
题目：
Q1:问哪个广告方式让人最不容易的闻到气味？
选项：当看到绿色的时候，Pine的气味；看到汽车的时候，Leather的气味，看到wheat field时，咖啡的味道。。

考古未确认版本：
主体思路：
段落大意：
P1: 越来越多广告商会在纸张广告裡面加一些香味，因為他们觉得这样可以 吸引客人，在香水、CD等广告中特别是如此， 但是一些跟香味无关的像是奢侈汽车也同样加入香味。
P2: however，研究人员发现相对於视觉跟嗅觉，嗅觉比较不有效.survey showed customers 对香味的识别度不高。原因：第一，广告中用香味，不如用画面或声音效果好。 嗅觉只能分辨出百分之40-50的香味。第二，当这种香味与背景香味很相似的时候，分辨度也低。举例：lemon香味在看是到黄色的饮料比较能判断出来，如果看到是红色的饮料就判断不出来。然后文中接着说，然后说因為还是有人觉得加香味有效，越来越多这种加味的广告单出现，广告商依旧青睐在广告中运用香味，然后是阐述广告的香味的好处
题目：
Q1 文章中提到嗅觉会受外在影响，下列哪个如同文章中的例子会受影响？A consumer is more likely to recognize a lemon scent when the scent is contained in a yellow liquid than when it is contained in ared liquid. 题目是进行类比（注意题目问哪个跟那个比喻不相关）
咖啡味配稻草
Q2 文章裡可以推论出下列什麼？
视觉跟嗅觉比，比较有效
Q3 主旨题，问这篇文章的重点是？
Q4 文中对‘ the growing trend ’一词划线，问它指什么？
答案：应该就是广告人增加在广告中使用气味。
Q5 Compared to visual and aural cues, odors are difficult to recognize, are relatively difficult to label, may produce false alarms and create placebo effects。
这句话有考题，问关于visual and aural cues,
答案：应该是visual and aural （嗅觉）cues are easier to recognize and label.
Q6.问下列哪个的香味是the least 被分辨出的.
类似原文
Executional cues have been the focus of much advertising research. Visual cues (pictures) and aural cues (music) have been studied extensively, yet virtually no attention has been paid to the influence of olfactory cues in advertising despite the growing trend among advertisers to use scents in ads. Scents often have been used in advertisements for products in which scent is a primary attribute (e.g., perfumes, room fresheners) and, when used in that context, are a form of sampling. However, scents have also been used for products for which scent has been considered largely irrelevant. For instance, Tanqueray gin ran a pine-scented ad in USA Today, Rolls Royce advertised its cars in Architectural Digest using leather-scented strips, and the State of Utah used floral- and spice-scented panels in a four-page tourism ad. Though such uses may be intended simply as novelties, research suggests that ordor can influence mood state and affect judgment. Therefore, the use of scents in advertising warrants attention.
   Odors differ in several ways from the pictures and sounds more familiar to advertising researchers. Compared to visual and aural cues, odors are difficult to recognize, are relatively difficult to label, may produce false alarms and create placebo effects. Schab (1991), in a review of the literature, concluded that the ability to attach a name to a particular odor is so limited that individuals, on average, can identify only 40% to 50% of odors in a battery of common odors. Additionally, consumer ability to detect and recognize odors is influenced by surrounding cues (Davis 1981). For example, a consumer is more likely to recognize a lemon scent when the scent is contained in a yellow liquid than when it is contained in a red liquid. Third, false alarms, perceiving an odor when in reality no odor is present, are relatively common (Engen 1972). Finally, researchers have shown that both emotional and physical states can be affected just by believing an odor is present. The odorant itself need not be present (Knasko, Gilbert, and Sabini 1990). That finding suggests placebo effects.
  Despite the difficulties, olfactory cues hold appeal to advertisers working in an already cluttered environment. Olfactory responses are primarily autonomic, affecting a person physiologically before affecting cognition. Odors stimulate the limbic system, the part of the brain responsible for emotional responses. Thus, olfaction represents a different path to the consumer than is afforded by other types of cues.

-- by 会员 serenazhang01 (2012/11/22 11:25:36)

我碰到的是考古未确认的版本，一摸一样。问题我碰到了第六题，我选了奢侈汽车和皮革的选项……但是不确定，楼主的v考的不是很好……还有一题问的是跟嗅觉相比，视觉怎么样了，定位在第一段，其他的记不起来了……

anqi91

麻烦楼主看看香水广告这个吧，这个考古未确认。。。帮忙看看考古版本和你考到的一致么~~~谢谢啦，机经小分队感谢你~~感恩节快乐~

31、 olfactory广告
主体思路：
旧广告模式——新广告模式——二者对比说新的缺点——新的优点——举例

段落大意：
P1：目前广告是采用平面纸质的图片，比如豪华酒店，或者豪华车。
提出新理念：采用olfactory广告。Olfactory 广告同老广告相比的缺点。
P2: olfactory 广告的好处：其中，颜色会增强人对某种气味的敏感程度。
举例：人们看到黄色后可以更敏感的闻到柠檬的味道，同看到红色的时候相比较。
题目：
Q1:问哪个广告方式让人最不容易的闻到气味？
选项：当看到绿色的时候，Pine的气味；看到汽车的时候，Leather的气味，看到wheat field时，咖啡的味道。。

考古未确认版本：
主体思路：
段落大意：
P1: 越来越多广告商会在纸张广告裡面加一些香味，因為他们觉得这样可以 吸引客人，在香水、CD等广告中特别是如此， 但是一些跟香味无关的像是奢侈汽车也同样加入香味。
P2: however，研究人员发现相对於视觉跟嗅觉，嗅觉比较不有效.survey showed customers 对香味的识别度不高。原因：第一，广告中用香味，不如用画面或声音效果好。 嗅觉只能分辨出百分之40-50的香味。第二，当这种香味与背景香味很相似的时候，分辨度也低。举例：lemon香味在看是到黄色的饮料比较能判断出来，如果看到是红色的饮料就判断不出来。然后文中接着说，然后说因為还是有人觉得加香味有效，越来越多这种加味的广告单出现，广告商依旧青睐在广告中运用香味，然后是阐述广告的香味的好处
题目：
Q1 文章中提到嗅觉会受外在影响，下列哪个如同文章中的例子会受影响？A consumer is more likely to recognize a lemon scent when the scent is contained in a yellow liquid than when it is contained in ared liquid. 题目是进行类比（注意题目问哪个跟那个比喻不相关）
咖啡味配稻草
Q2 文章裡可以推论出下列什麼？
视觉跟嗅觉比，比较有效
Q3 主旨题，问这篇文章的重点是？
Q4 文中对‘ the growing trend ’一词划线，问它指什么？
答案：应该就是广告人增加在广告中使用气味。
Q5 Compared to visual and aural cues, odors are difficult to recognize, are relatively difficult to label, may produce false alarms and create placebo effects。
这句话有考题，问关于visual and aural cues,
答案：应该是visual and aural （嗅觉）cues are easier to recognize and label.
Q6.问下列哪个的香味是the least 被分辨出的.
类似原文
Executional cues have been the focus of much advertising research. Visual cues (pictures) and aural cues (music) have been studied extensively, yet virtually no attention has been paid to the influence of olfactory cues in advertising despite the growing trend among advertisers to use scents in ads. Scents often have been used in advertisements for products in which scent is a primary attribute (e.g., perfumes, room fresheners) and, when used in that context, are a form of sampling. However, scents have also been used for products for which scent has been considered largely irrelevant. For instance, Tanqueray gin ran a pine-scented ad in USA Today, Rolls Royce advertised its cars in Architectural Digest using leather-scented strips, and the State of Utah used floral- and spice-scented panels in a four-page tourism ad. Though such uses may be intended simply as novelties, research suggests that ordor can influence mood state and affect judgment. Therefore, the use of scents in advertising warrants attention.
   Odors differ in several ways from the pictures and sounds more familiar to advertising researchers. Compared to visual and aural cues, odors are difficult to recognize, are relatively difficult to label, may produce false alarms and create placebo effects. Schab (1991), in a review of the literature, concluded that the ability to attach a name to a particular odor is so limited that individuals, on average, can identify only 40% to 50% of odors in a battery of common odors. Additionally, consumer ability to detect and recognize odors is influenced by surrounding cues (Davis 1981). For example, a consumer is more likely to recognize a lemon scent when the scent is contained in a yellow liquid than when it is contained in a red liquid. Third, false alarms, perceiving an odor when in reality no odor is present, are relatively common (Engen 1972). Finally, researchers have shown that both emotional and physical states can be affected just by believing an odor is present. The odorant itself need not be present (Knasko, Gilbert, and Sabini 1990). That finding suggests placebo effects.
  Despite the difficulties, olfactory cues hold appeal to advertisers working in an already cluttered environment. Olfactory responses are primarily autonomic, affecting a person physiologically before affecting cognition. Odors stimulate the limbic system, the part of the brain responsible for emotional responses. Thus, olfaction represents a different path to the consumer than is afforded by other types of cues.

-- by 会员 serenazhang01 (2012/11/22 11:25:36)

对了，在补充一下，我的那篇里在柠檬举例后，说红色容易让人想起樱桃……

anqi91

谢谢楼主，别灰心继续加油！！

-- by 会员 lxsyt1314 (2012/11/22 10:16:48)

嗯！！不用谢~~~~

anqi91

不失望~~~~

妹纸自从大一挂了两次高数补考都60分通过以后觉得全世界没什么可害怕的了~~~~

楼主加油~~~

-- by 会员 ielaine0828 (2012/11/22 10:41:37)

我的数学也不好……没事 现在也觉得没什么可怕的了~~