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[考古] 阅读JJ40消费者行为,原文是不是这个,求鉴定~

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楼主
发表于 2011-8-24 16:52:33 | 只看该作者 回帖奖励 |倒序浏览 |阅读模式
"40、消费者行为
by sli267700+

一篇关于消费者行为的,作者的观点是认为effective SKU method 会让商场increase profit, decrease inventory cost"


Companies that must determine well in advance of the selling season how many unites of a new product to manufacture often underproduce products that sell well and have overstocks of others.  The increased incidence in recent years of mismatches between production and demand seems ironic, since point-of-sale scanners have improved data on consumers' buying patterns and since flexible manufacturing has enabled companies to produce, cost-effectively, small quantities of goods.  This type of manufacturing has greatly increased the number of new products introdued annually in the United States.  However, frequent introductions of new products have two problematic side effects.  For one, they reduce the average lifetime of products; more of them are neither at the beginning of their life(when prediction is difficult) or at the end of their life(when keeping inventory is expensive because the products will soon become obsolete).  For another, as new products proliferate, demand is divided among a growing number of stock-keeping units(SKU's).  Even though manufacturers and retailers can forecast aggregate demand with some certainty, forecasting accurately how that demand will be distribted among the many SKU's they sell is difficult.  For example, a company may be able to estimate accurately the aggregate number of shoes it will sell, but it may be uncertain about which specific types of shoes will sell more than other types.
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沙发
发表于 2011-8-25 23:18:14 | 只看该作者
我上次找了好久木有找到 谢谢啦!  求lz补一下题目好不?
板凳
发表于 2011-8-26 09:55:13 | 只看该作者
对哇 求lz补一下题目 请狗妈们快来认领哇~~~~~~~
地板
发表于 2011-8-26 09:59:23 | 只看该作者
Q35:Which of the following most accurately describes the function of the last sentence in the passage (lines 35-40)?
To cite a situation in which the aggregate demand is more important than the distribution of demand among SKU’s
To refute an assertion about the side effects of flexible manufacturing
To illustrate an assertion about companies’ ability to forecast demand
To provide an example of ways in which companies address the difficulties of forecasting demand
To note an exception to the author’s assertion about distributing demand among SKU’s
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Q36:The passage suggests which of the following about divided demand among a growing number of SKU’s?
It has increased the average lifetime of products.
It has resulted from retailer’s attempts to predict demand more accurately and avoid both understocks and overstocks.
It has decreased the use of flexible manufacturing by companies.
It has not increased the expense of keeping inventory of certain products.
It has not prevented companies from predicting aggregate demand with some certainty.
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Q37:TTGWD-6
According to the passage, which of the following has led to growth in the number of new products introduced in the United States each year?
Reduced average lifetime of products
Increased ability to forecast aggregate demand
More cost-effective ways of keeping inventory for products
Cost-effective production of small quantities of goods
Increased ability to divide demand among a number of SKU’s and to forecast how that demand will be distributed among those SKU’s

答案 DED

考过的看下是不是这个呀~~ 31号的好着急。。谢啦
5#
发表于 2011-8-27 04:12:07 | 只看该作者
顶一个,希望有狗妈来认领
6#
发表于 2011-8-27 04:20:41 | 只看该作者
帮顶,希望尽早有狗马认领
7#
发表于 2011-8-27 10:37:02 | 只看该作者
帮顶哦!
8#
发表于 2011-8-27 13:26:25 | 只看该作者
帮顶!
9#
发表于 2011-8-27 14:30:45 | 只看该作者
路过帮顶!
10#
发表于 2011-8-27 15:02:35 | 只看该作者
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