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[阅读小分队] 【Native Speaker每日综合训练—42系列】【42-06】经管 IKEA

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11#
发表于 2014-9-27 01:07:07 | 只看该作者
T2 1 13
5 strengths(customers knowledge)
3 weaknesses(decreasing quality)
3 opportunities(online sales)
2 threats(competition)

T3 3 26
strenths
1 ikea knows what customers want and need
2 find ways to drive the cost down
3 ikea makes the products more easier to ship
4 brand reputation and market presence
5 ikea also do business about restuarants,houses and flats

T4 3 53
weaknesses
1 ikea is hard to find compromise between the cost reducation while maintaining the good quality of its products
2
3 less creative products
opportunities
1 open the markets in developing economics such as Mexico
2 online sales can reduce the cost and keep high reputation
3 develop gocery markets
threats
1 other large stores like walmat share the markets
2 with the growth of the customers incomes , they are more likely to choose the products with high quality

T5 3 29
it is so surprised that ikea is no-profit
business drive ikea to be no profit
no-profit structure low 33times the tax in paying the salary for employees
big problem of the no-profit struture of ikea

T6 2 24
the growth of profits of Ikea in some countries
the largest markets is Germeny,US...
Ikea has greater ambitions and plan to expand markets in China

Ostacle 6 31
dark secrets and bits:
1 the creator is a Nazi
2 it is actually a charity
3 the name
4 the catalogs of Ikea sell 3 times more than Bible
5 Ikea also sell houses
6 buy the merchandise for your house
7 name the produts by their origin
8 a place perants can take a break
9 big deal
10 homesexual community
12#
发表于 2014-9-27 04:33:00 | 只看该作者
谢谢TaoRs92~
Speaker
increase salary leads to better profits
money market funds: $1 may not always worth $1 with fluctuation
two new rules
self-publishing

time 2 - 00:00:45
time 3 - 00:03:10
strength: know customer, low cost (innovation & supplier), reputation, diversify

time 4 - 00:02:48
weakness: low quality, standard, -publicity
opportunity: expansion into developing economy, online, grocery market
threat: competition, consumer income growing

time 5 - 00:02:12
IKEA is non-profit. tax loopholes

time 6 - 00:01:55
growing revenue, intent to expand on Chinese market, long-term focus

time 7 - 00:05:55
挺有意思的
13#
发表于 2014-9-27 04:38:28 | 只看该作者
thank you, Know a lot about the company. Good weekend
14#
发表于 2014-9-27 07:04:08 | 只看该作者
Time2 0'50''
Time3 2'00''
Time4 1'47''
Brief intuduction of IKEA and its SWOT analysis

Time5 3'03''
IKEA is a non-profit businese,which minimazes the tax and disclosure.
The big hole in its operation is that private beneficiaries are not publicly reported

Time6 1'36''
IKEA' net income increased in the last financial year, which is contributed to the recovery of US and European markets and to the potential market of CN
IKEA take steps to enlarge its market shares and to achieve its long term goal

Obstacle: 4'39''
Ten secrets about IKEA
15#
发表于 2014-9-27 08:19:38 | 只看该作者
timer2+timer3+timer4:7:01
the SWOT analiysis of IKEA
timer5+timer6:5:25
IKEA could earn benefit from non-profit structure in several ways, including less tax and intransparent financial
the growth of IKEA
timer7:8:23
Some knowledge about IKEA, (original, name, character......)
16#
发表于 2014-9-27 08:47:12 | 只看该作者
slave918 发表于 2014-9-26 08:43
怎么占到明天的座去了。。。

haha, it's "tomorrow" now~ you can read the article freely
17#
发表于 2014-9-27 08:52:02 | 只看该作者
咚咚响叮当 发表于 2014-9-26 10:59
有一点小疑惑,这种把主要内容全都拿123列出来的文章是不是不太适合对逻辑的训练? ...

hey, girl,
you can try to figure out the inner connection among the parts~ different articles have different structures, you can come across them either in the T test or the G test~
wish you a good day~
18#
发表于 2014-9-27 09:16:18 | 只看该作者
铁板神猴 发表于 2014-9-26 19:40
TaoRs 感谢你一直以来的付出~!太不舍了~

wow, is he leaving next week? that'll be very hard to accept. but you still need to do what the front page seat requires, or you'll be killed in this round~
wish you a sunny day!
19#
发表于 2014-9-27 09:18:11 | 只看该作者
chenxiaojing 发表于 2014-9-26 22:14
thanks for sharing~
it's a topic that I'm really interested in.

hey, chenxiaojing,
i've learn something new from the passage too! would you like to share something more about the topic? cannot wait to see your posting~
wish you a happy day!
20#
发表于 2014-9-27 09:47:43 | 只看该作者
time2+time3+time4 6:55
IKEA’s strength, weakness, opportunities and threats

time5 2:50
IKEA’s business model—nonprofit
but it’s not hard to speculate that the Kamprad family is on the receiving end of this loop hole.

time6 1:49
IKEA’s revenue is increasing

obstacle
7:35
ten things you need to know about IKEA


thx!!!!
Good luck!!!!
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