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求教一道CR题,Prep2012

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楼主
发表于 2012-8-29 12:11:36 | 只看该作者 回帖奖励 |正序浏览 |阅读模式
题目如下,答案是B-不明白为什么?
谢谢各位=)


Paper&rint is a chain of British stores selling magazines, books, and stationery products. In Britain, magazines’ retail prices are set by publishers, and the retailer’s share of a magazine's retail price 25 percent. Since Paper&rint’s margin on books and stationery products is much higher, the chain's management plans to devote more of its stores’ shelf space to books and stationery products and reduce the number of magazine titles that its stores carry.
Which of the following, if true, most strongly argues that the plan, if put into effect, will increase Paper&rint’s profits?


A. Recently magazine publishers, seeking to increase share in competitive sectors of the market, have been competitively cutting the retail prices of some of the largest circulation magazines.


B. In market research surveys, few consumers identify Paper&rint as a book or stationery store but many recognize and value the broad range of magazines it carries.


C. The publisher’s share of a magazine's price is 50 percent, and the publisher also retains all of the magazine's advertising revenue.


D. Consumers who subscribe to a magazine generally pay less per issue than they would if they bought the magazine through a retail outlet such as Paper&rint.


E. Some of Paper&rint’s locations are in small towns and represent the only retail outlet for books within the community
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5#
发表于 2012-9-19 23:47:22 | 只看该作者
这题在GWD中有,我对比了下,这题的题干出错了,will 后面少了not,不然题目就是有4个答案!!prep2012里面的解释也可以看出来
地板
发表于 2012-9-13 02:15:47 | 只看该作者
I think it's B. Because if the store reduce the range of magazines, then it will have fewer customers to come into the store, then the sales will go down.

"few consumers identify Paper&rint as a book or stationery store but many recognize and value the broad range of magazines it carries."
板凳
发表于 2012-9-11 15:39:36 | 只看该作者
A 这样一来卖杂志就更不赚钱,所以没有起到argue the plan的目的,所以错。
B虽然卖书的利润高,但是人们认为这个商店就是卖杂志的,所以杂志的销量应该是比书的销量高的,这样一来,也许还是卖杂志比较赚钱
C根本没说retailer的事,而且只能说publisher赚钱多,所以错
D customers pay 的少更说明不挣钱了,所以错
E这个选项是说明有可能卖书赚钱,但是它只是说some,而且并没有argue the plan
沙发
发表于 2012-9-11 15:04:12 | 只看该作者
这题就是削弱体呀,题目说要取消杂志销售,B说消费者更认可商店销售的杂志~正好是反对了原文的论断
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