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标题: OG-83 [打印本页]

作者: jerry_link    时间: 2003-7-23 20:33
标题: OG-83
Sales of telephones have increased dramatically over the last year. in order to take advantage of this increase,Mammoth Industries plans to expand production of its already very extensive advertising of this product.

which of the following , if true, provides most support for the view that Mammoth Industries cannot increase its sales of telephones by adopting the plan outlined above?

A. Although it sells all of the telephones that it produces,Mammoth Industries' share of all telephone sales has declined over the last year.
E. Despite a slight decline in the retail price, sales of Mammoth Industries' telephone have fallen in the last year


I choose A ,but the Ans is E ,why?


作者: hambaby    时间: 2003-7-26 01:25
A, it sells all of the telephones, and at the same time, the market share has declined.  
可能是供应(生产)不足,导致份额下降. 所以不能说 expand production 不可行.
作者: 小米    时间: 2003-7-26 13:03
E在说:尽管价格微幅下调,去年的销量还是下降了。这就说明在整体市场“Sales of telephones have increased dramatically over the last year. ”的情况下,MI的销量都下降了,即使今年整体市场形势还是很好,但MI的市场销量未必好,那么扩大生产也未必必要。

A为无关选项,SHARE的变化与销量无直接关系;退一步,就算有关,也是SUPPORT 扩大再生产。
作者: MWY    时间: 2003-7-26 17:33
第一句的increase指的是市场上的电话销量,不是仅指Mammoth公司的。是不是错在这里了?
如果Mammoth公司去年销量increase ,也可能同时市场份额下降,还是可以盈利的。
E:零售单价下降,销售量也下降,相乘结果说明销售总额是下降的。


[此贴子已经被作者于2003-7-26 18:49:15编辑过]

作者: jerry_link    时间: 2003-7-26 19:35
谢谢大家

我明白了:)
作者: swlfx    时间: 2005-7-6 13:33
小米的解释很棒。
作者: jennyb    时间: 2005-7-27 03:24




小米的解释很棒。

作者: duanfa    时间: 2005-9-16 23:10

作者: 冰冰凉    时间: 2005-9-22 22:28

用数学的路子解释满清楚的


作者: oceanalma    时间: 2005-9-28 20:22

Sales of telephones have increased dramatically over the last year. In order to take advantage of this increase, Mammoth Industries plans to expand production of its own model of telephone, while continuing its already very extensive advertising of this product.



Which of the following, if true, provides most support for the view that Mammoth Industries cannot increase its sales of telephones by adopting the plan outlined above?



(A) Although it sells all of the telephones that it produces, Mammoth Industries’ share of all telephone sales has declined over the last year.


(B) Mammoth Industries’ average inventory of telephones awaiting shipment to retailers has declined slightly over the last year.


(C) Advertising has made the brand name of Mammoth Industries’ telephones widely known, but few consumers know that Mammoth Industries owns this brand.


(D) Mammoth Industries’ telephone is one of three brands of telephone that have together accounted for the bulk of the last year’s increase in sales.


(E) Despite a slight decline in the retail price, sales of Mammoth Industries’ telephones have fallen in the last year.




这个题目还有有点不清楚,关于c项


既然广告已经很有作用了,因为大家都知道了这个牌子,如果还要继续广告,增加投入,对收入也是没有帮助的亚,不也是support不能帮助增加sales了吗


作者: carol1216    时间: 2005-9-28 21:17

我想问问,b为什么不对呢


作者: lovery    时间: 2005-11-10 12:26
expand production of its already very extensive advertising of this product
作者: lina80    时间: 2005-11-15 21:33

market size(代表整个市场规模)×该公司的market share=该公司的product sales(销量)


去年整个市场规模变大了,market share变小了,变小的原因不知道(可能是产品或者销售模式有问题,那么再增产也没有用;也可能是产量不够,供不应求,那么就应该增产,根据选项,应该是这个意思,),因此增产是对还是错没有办法确定。所以A错。


作者: harlequin    时间: 2005-11-25 11:10

关于选项A,我想问一个关于语法方面的问题:sell=sold out么?


我的理解是sell仅仅是说Mammoth在卖它所生产的电话机,而不是og说的卖掉了。


这可能和做题没有直接关系,但是很想弄清楚,谢谢:)


作者: harlequin    时间: 2005-11-25 11:11
自己顶一下
作者: best_tu    时间: 2006-2-6 22:59
up
作者: juliet01192000    时间: 2006-3-11 15:13

麻烦哪位解释一下B选项,我没看懂,然后再说说为什么不选他的思路,谢谢!:)


作者: xjlv128    时间: 2006-3-12 10:58
以下是引用juliet01192000在2006-3-11 15:13:00的发言:

麻烦哪位解释一下B选项,我没看懂,然后再说说为什么不选他的思路,谢谢!:)


(B) Mammoth Industries’ average inventory of telephones awaiting shipment to retailers has declined slightly over the last year.


你没看og的解释吗?它说的很清楚啊。等待出货的存量下降,说明它卖的好啊,正好support哎


作者: gonghao    时间: 2006-6-24 17:00

UP


作者: persistent    时间: 2006-7-27 18:02
以下是引用oceanalma在2005-9-28 20:22:00的发言:

Sales of telephones have increased dramatically over the last year. In order to take advantage of this increase, Mammoth Industries plans to expand production of its own model of telephone, while continuing its already very extensive advertising of this product.

Which of the following, if true, provides most support for the view that Mammoth Industries cannot increase its sales of telephones by adopting the plan outlined above?

(A) Although it sells all of the telephones that it produces, Mammoth Industries’ share of all telephone sales has declined over the last year.

(B) Mammoth Industries’ average inventory of telephones awaiting shipment to retailers has declined slightly over the last year.

(C) Advertising has made the brand name of Mammoth Industries’ telephones widely known, but few consumers know that Mammoth Industries owns this brand.

(D) Mammoth Industries’ telephone is one of three brands of telephone that have together accounted for the bulk of the last year’s increase in sales.

(E) Despite a slight decline in the retail price, sales of Mammoth Industries’ telephones have fallen in the last year.

这个题目还有有点不清楚,关于c项

既然广告已经很有作用了,因为大家都知道了这个牌子,如果还要继续广告,增加投入,对收入也是没有帮助的亚,不也是support不能帮助增加sales了吗

C的选项做在,C说的是尽管广告已经使得电话品牌具有广泛的知名度,但是很少消费者知道这个电话品牌是归属于MI的。这个不能直接说明继续广告投入不会support sales,品牌有名自然有人买,但是未必消费者一定要知道它的manufactur是谁。就像P&G的很多产品品牌我们很熟悉,但未必知道是他家生产的。

open to discuss..


作者: KATIEUS    时间: 2006-12-4 07:22

作者: yogurt    时间: 2007-5-28 07:35
对A,可以这样理解:
A     尽管市场分额小了,但是仍然能将所有的电话卖出去,那么提高产量仍可能提高销量,所以不能削弱


作者: yeehang    时间: 2008-11-20 00:14

终于明白OG11对A选项的解释了,原来sell有“卖的好”的意思。刚查了朗曼: 

sell:3.make somebody want something [transitive]
            
to make people want to buy something
:

Scandal sells newspapers.

作者: cuteyaoyao    时间: 2013-5-17 16:50
小米 发表于 2003-7-26 13:03
E在说:尽管价格微幅下调,去年的销量还是下降了。这就说明在整体市场“Sales of telephones have increase ...

谢谢 一语中的!!

作者: DeliciaAn    时间: 2015-6-13 00:03
顶一下小米的解释。
作者: 熊先生    时间: 2016-12-3 13:37
解释的好
作者: 差点儿要事业    时间: 2016-12-30 18:08
感谢分享!               
作者: 争取一次就过    时间: 2017-1-19 18:34
小米 发表于 2003-7-26 06:03
E在说:尽管价格微幅下调,去年的销量还是下降了。这就说明在整体市场“Sales of telephones have increase ...

同意!               




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