标题: 【OG12-CR第100题】就是那个Benchmarking的那道题~求解释！ [打印本页] 作者: Veronica韩 时间: 2012-8-29 18:29 标题: 【OG12-CR第100题】就是那个Benchmarking的那道题~求解释！ 【OG12-CR第100题】就是那个Benchmarking的那道题~求解释！ 100. One way to judge the performance of a company is to compare it with other companies. This technique, commonly called “benchmarking,” permits the manager of a company to discover better industrial practices and can provide a justification for the adoption of good practices. Any of the following, if true, is a valid reason for benchmarking the performance of a company against companies with which it is not in competition rather than against competitors EXCEPT: (A) Comparisons with competitors are most likely to focus on practices that the manager making the comparisons already employs. (B) Getting “inside” information about the unique practices of competitors is particularly difficult. (C) Since companies that compete with each other are likely to have comparable levels of efficiency, only benchmarking against noncompetitors is likely to reveal practices that would aid in beating competitors. (D) Managers are generally more receptive to new ideas that they find outside their own industry. (E) Much of the success of good companies is due to their adoption of practices that take advantage of the special circumstances of their products or markets. 问题就看的很纠结~脑子转不过来了~求各路大神的解答，谢谢！！！！！我自己把OG上的解释翻译了下，请问这么翻译对么？ 首先，筛选信息明白把公司和competitor与noncompetitor比较的优势和劣势。 公司用benchmark与noncompetitor比较的原因。noncompetitor company容易获得信息;提供new insight,容易付诸实践。 为什么还要用BM与competitor进行比较？competing companies 有同样的环境，包括产品和市场。如果公司经常成功是因为与他们所在的行业有关的环境，那么BM对于competitor更有效~