I agree that business success is more likely when employees feel satisfied with their jobs. Employees who dislike the workplace or their jobs are not likely to reach their potential performance levels; they may tend to arrive late for work, perform their tasks in an unimaginative and sluggish manner, or take excessive sick leaves. Nevertheless, a firm's long-term success may equally result from other factors such as finding a market niche for products, securing a reputation for quality products and services, or forming a synergistic alliance with a competitor. This list hardly exhausts all the factors that can contribute to a firm's ultimate success, and no none of them—including job satisfaction—is pivotal in every case.
