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标题: 求问PREP2-93 [打印本页]

作者: xiangmin225 时间: 2009-5-7 12:47
标题: 求问PREP2-93

Following several years of declining advertising sales, the Greenville Times reorganized its advertising sales force two years ago. Before the reorganization, the sales force was organized geographically, with some sales representatives concentrating on city-center businesses and others concentrating on different outlying regions. The reorganization attempted to increase the sales representatives’ knowledge of clients’ businesses by having each sales representative deal with only one type of industry or of retailing. After the reorganization, advertising sales increased.

In assessing whether the improvement in advertising sales can properly be attributed to the reorganization, it would be helpful to find out each of the following EXCEPT:

A. Two years ago, what proportion of the Greenville Times’s total revenue was generated by advertising sales?

B. Has the circulation of the Greenville Times increased substantially in the last two years?

C. Has there been a substantial turnover in personnel in the advertising sales force over the last two years?

D. Before the reorganization, had sales representatives found it difficult to keep up with relevant developments in all the types of businesses to which they were assigned?

E. Has the economy in Greenville and the surrounding regions been growing rapidly over the last two years?

正确答案是A，我选了C。我想问C选项能怎么个help法？

为什么员工的流动情况可以帮助解决是否是这个reorganization提高了销量呢。

作者: fff777 时间: 2009-5-7 22:36

我觉得CR大部分情况还是阅读和翻译中间的问题，这个题如果理解题目，其实很好回答

2 年前公司把销售从专注地区改为专注一个行业，这样深入了解客户需求调整后确实广告收入增加了

A肯定不多，所以临场一比较肯定选他了

至于c确实有点绕，因为有人事变动，所以销售增加了，如果人事没有变动，那么说明这些人虽然原来负责地区，但是也对行业了解，所以基本就转型了，没有调整，说明reorgniazation无效

问题是评价reorgnization有效不是提高销量

仔细看一下问的题目 In assessing whether the improvement in advertising sales can properly be attributed to the reorganization

[此贴子已经被作者于2009-5-7 22:38:25编辑过]

作者: alanis_liu 时间: 2009-9-21 10:22
那么E呢？经济的好坏跟广告收入的联系，题目没有说道，只能自己判断，可以这样吗？

作者: hikarugaara 时间: 2010-6-13 15:35
我觉得A和E比肯定更有关系啊，经济的好坏又不是衡量广告的标准

作者: 便签小祺 时间: 2014-7-10 21:05
C其实也可以这样解释吗？
如果有substantial turnover in personnel，那么就证明以前负责地域的sale representative实际上对one type of industry or of retailing不了解，这样的话对行业不了解可以算作是declining ad. sale的原因。而重组之后，每个行业都有专业的sale representative，重组有效果。
如果没有大量人事变动的话，以前的sale representative是对行业了解的，就证明根本原因不在于此，所以重组就没有效果。

作者: sunyuwei 时间: 2014-10-13 15:58

便签小祺发表于 2014-7-10 21:05
C其实也可以这样解释吗？
如果有substantial turnover in personnel，那么就证明以前负责地域的sale repres ...

很赞的解释

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