16. Sales of telephones have increased dramatically over the last year. In order to take advantage of this increase, Mammoth Industries plans to expand production of its own model of telephone, while continuing its already very extensive advertising of this product.
Which of the following, if true, provides most support for the view that Mammoth Industries cannot increase its sales of telephones by adopting the plan outlined above?
(A) Although it sells all of the telephones that it produces, Mammoth Industries’ share of all telephone sales has declined over the last year.
(B) Mammoth Industries’ average inventory of telephones awaiting shipment to retailers has declined slightly over the last year.
(C) Advertising has made the brand name of Mammoth Industries’ telephones widely known, but few consumers know that Mammoth Industries owns this brand.
(D) Mammoth Industries’ telephone is one of three brands of telephone that have together accounted for the bulk of the last year’s increase in sales.(E)
(E) Despite a slight decline in the retail price, sales of Mammoth Industries’ telephones have fallen in the last year.
题目问同意(观点:【不支持】扩大产品线)
选项A说,M公司产品买掉了所有生产的电话,但市场份额还是下降了。(所以是【支持】扩大产品线,来提高市场份额这一计划的。)
选项A 方向与观点(【不支持】扩大产品线)不一致
措施达到目的的题,削弱措施似乎只有两种方法:1.措施不可行2.措施达不到目的。所以答案中必含措施选项。我认为选C,广告的作用已经达到,再增加其投入是没有效果的,即措施达不到目的。
A选项说道市场份额和销售额。似乎与问题的措施和目的都没关系
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