I am a research enthusiast, using scientific approaches to reveal the true nature of unsolved mysteries. I love watching mind-twisting suspense movies and always dreamed that one day I would become an outstanding detective with a firm foundation for uncovering evidence by digging up clues and gleaning information to clarify facts and bring criminals to justice. Although I didn’t become an expert like Sherlock Holmes, I have equipped myself with another type of professionalism to help make the world a better place – marketing analytics.
“The world is composed of numbers, 197 countries, 7.7 billion people, and 8.7 million species; there is a story behind each ‘1‘ of them. I firmly believe in the power of storytelling when marrying creativity with data under the witness of strategy. ”
IMC can also be regarded as DNA of a world-navigator who is embedded with imagination, creativity in learning,and mindset on data science and technology. As far as I am concerned, IMC—‘ I Medill Co-create ’ is a self-discovery journey that shapes who I am and where I am heading to.