文章和基金里差不多, 就是讲作了个调查, customer loyalty和local grocery stores的关系, 让MarketCo把一半的广告预算投入到local community里, 这样就能increase share of small local markets and keep compatitive in the industry.
贴一下jj里的文章
This article is from a letter written by the assistant marketing director of MarketCo People in smaller cities where MarketCo operates tend to choose locally owned grocery stores overour chain stores. Our survey shows this is because these people developed loyalties with the localstores. We should allocate more national funding to community projects in these cities, such asyouth soccer events, arts centre, after-school activities so that people will develop loyalties withMarketCo and purchase more at our stores.
分手失败 痛哭 先放个坐稳的狗免得忘了