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[阅读小分队] 【Native Speaker每日综合训练—26系列】【26-03】经管 Wharton!

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发表于 2013-10-9 23:24:31 | 显示全部楼层 |阅读模式
Official Weibo:  http://weibo.com/u/3476904471

希望大家在被G虐的时候不要忘记最初的梦想,从内在找到动力会在强化外在的行动力~大家enjoy~
Part I: Speaker

Article 1:

WHERE WILL WE FIND TOMORROW'S LEADERS

[Rephrase 1]

[Dialog, 8:45]


Source:http://blogs.hbr.org/2008/05/harvard-business-ideacast-93-w/


Part II: Speed
Article 2:
What's Wrong With Wharton?


[Time 2]

Something at Wharton doesn't add up.

Applications to the University of Pennsylvania's business school have declined 12% in the past four years, with the M.B.A. program receiving just 6,036 submissions for the class that started this fall. That was fewer than Stanford Graduate School of Business, with a class half Wharton's size.

Wharton says the decline, combined with a stronger applicant pool and a higher percentage of accepted applicants who enroll, proves that the school is doing a better job targeting candidates.
But business-school experts and b-school applicants say Wharton has lost its luster as students' interests shift from finance to technology and entrepreneurship.

"We're hearing [applicants say] Stanford, Harvard or nothing. It used to be Stanford, Harvard or Wharton," says Jeremy Shinewald, the founder of mbaMission, an admissions advisory firm.

Wharton over the past century built its reputation as a training ground for Wall Street titans, but the financial crisis closed off many paths to such careers. The school in the mid-2000s regularly sent more than a quarter of its students to jobs at investment banks and brokerage firms. That figure has slid into the teens.

Top institutions—and the Philadelphia-based school is still in that class—responded to the downturn by restructuring their courses and seeking students from less-traditional business backgrounds. Many schools also strengthened their ties to hot technology companies, like Amazon Inc. and Google Inc., and found opportunities for finance jobs at Fortune 500 companies.

[239 words]


[Time 3]

The efforts paid off at several schools. Harvard Business School reported a 3.9% increase in applications this year, and Stanford posted a 5.8% gain. But Wharton's applications dropped 5.8%. Columbia Business School reported a 6.6% increase, recovering from a 19% decline last year. And Duke University's Fuqua School of Business stabilized after an 8.4% drop last year.

Some admissions advisers and Wharton professors say the school didn't react aggressively enough when the spigot of finance jobs was turned off and that recent moves, such as a rebranding campaign begun in the spring of last year, did little to clarify the school's profile.

Ankur Kumar, Wharton's director of M.B.A. admissions and financial aid, says quantity doesn't equal quality. The average score for Wharton applicants on the standardized b-school entrance exam, the GMAT, rose seven points this year, to a record 725 out of 800.

"Our focus is on the quality of our applicant population, and that remains as high as ever," Ms. Kumar says. Only those who really want to attend Wharton are applying, she says. The school's yield, the portion of accepted applicants who enroll, rose several percentage points this year to a record, she says, though she declines to disclose the figure.

Some education consultants offer a different take.

Wharton alumnus Eliot Ingram, the chief executive of admissions-counseling firm Clear Admit, says one client turned down a $70,000 scholarship from Wharton this year to attend Harvard because he felt that school had a stronger global brand.

Wharton held the No. 1 spot on BusinessWeek's semiannual Top M.B.A. ranking from 1994 through 2000, at which point Northwestern University's Kellogg School of Management displaced Wharton. The University of Chicago Booth School of Business has maintained the crown since 2006.

To appeal to new audiences, Ms. Kumar now holds admissions events for students considering entrepreneurship and who are interested in such industries as retail and real estate. The school this month also unveiled a business-and-management satellite-radio channel with Sirius XM Radio Inc.

[330 words]

[Time 4]

Fiona Fong says she was attracted to Wharton's strong marketing program and data-driven curriculum. She worked in marketing at cosmetics company Estée Lauder Cos. before school and is looking to return to the field.

"When you come out of Wharton, you get the reputation that you can handle numbers and analytics," says Ms. Fong, a second-year Wharton student.

The year after Ms. Fong applied, Wharton introduced a group discussion to its selection process, requiring candidates to demonstrate leadership and teamwork abilities in front of admissions representatives.
"Our guess is that might have made some students reluctant to apply," says Wharton Vice Dean Howard Kaufold. He says he isn't concerned about the application decline and is pleased with the caliber of the school's students.

Dan Lee says he briefly considered Wharton but instead focused on schools that he believed had stronger general management training. Wharton is "typecast as the finance school," he says. For Mr. Lee, a first-year student at Dartmouth College's Tuck School of Business, "going to business school was not about going into the financial sector."

Virgil Archer says he wanted "a frothy tech scene." Mr. Archer, who is in his first year at the University of California, Los Angeles, Anderson School of Management, says Wharton didn't have the same entrepreneurial atmosphere.

Wharton also has lacked continuity. The school has had four admission directors in the past decade. Ms. Kumar's counterparts at Harvard and Stanford have been at their schools for more than a decade.

"If you put a baseball team on the field that's new every year, it's going to be tough to get chemistry and an overarching strategy," says former Wharton admissions officer Graham Richmond, the founder of higher-education consulting firm Southwark Consulting.

[286 words]
Source: http://finance.yahoo.com/news/whats-wrong-wharton-142100893.html;_ylt=A2KJ3CZJ.lFS9w0A9.WTmYlQ

Article 3:
Wharton's M.B.A. Admissions Director to Resign
[Time 5]

Ankur Kumar, director of M.B.A. admissions and financial aid at University of Pennsylvania's Wharton School, is leaving her post effective Friday.The move comes as campus leaders are questioning whether Wharton has done enough to distinguish itself in the marketplace.

Wharton's M.B.A. application volume has declined in recent years, even as competitor schools have rebounded from dips caused by the financial crisis and waning Wall Street job opportunities. The Wall Street Journal reported last week that some admissions consultants, applicants and even some professors say Wharton has lost some of its cachet and is no longer perceived as on par with Stanford Graduate School of Business and Harvard Business School.
People familiar with the matter said Ms. Kumar told staff of her decision last week. Such departures are rare in the middle of the admissions season—Wharton closed out its first round of applications on Tuesday afternoon.

Neither Ms. Kumar nor representatives from the school responded to requests for comment, but in a note to colleagues and friends on Wednesday, Ms. Kumar said that she has been "pursuing several different opportunities in New York City in the past few months" and would have news of a new job soon.

Ms. Kumar, who received her M.B.A. from Wharton in 2007, joined the admissions staff in 2009 and took over as director in 2011.

[222 words]

[Time 6]

Wharton Dean Tom Robertson said in a note to students and faculty that the admissions team will continue to operate under Maryellen Lamb, the school's former careers director who in late August was named deputy vice dean for M.B.A. admissions, financial aid and career management.

Ms. Kumar and school officials have said the lower application figures, combined with a higher yield, indicate the school has been better targeting candidates. Applications fell nearly 12% in the past four years. The school doesn't disclose its yield or acceptance rates.

To be sure, Wharton students are in great demand in the corporate world. Nearly 98% of job-seeking graduates from the class of 2013 had full-time offers from top companies, including Amazon, AMZN McKinsey & Google and General Mills.

There has been a revolving door at Wharton's admissions office in recent years. Rose Martinelli left the school in 2005 to oversee admissions at the University of Chicago Booth School of Business. Her successor at Wharton, Thomas Caleel, arrived at the office that year after a career in startups, retail and private equity; he left after the class of 2008 graduated. And J.J. Cutler, who came to Wharton in 2009 from a marketing position at Aramark, left two years later to return to the company.

Corrections & Amplifications:

Ankur Kumar has been director of M.B.A. admissions and financial aid at University of Pennsylvania's Wharton School since 2011. An earlier version of this article said she has held the post since 2009.

[246 words]

Source: http://online.wsj.com/article/SB10001424052702304176904579111132792838174.html?mod=WSJ_mgmt_LeftTopNews

Part III: Obstacle

Article 4:
Why Most Applicants to Wharton Fail



[Paraphrase 7]

Wharton is a super elite business school, make no mistake about that.  Note and shameless plug: The Wharton/Lauder program is even more exclusive. Every year thousands of applicants submit their applications in hopes of joining the ranks of Wharton MBAs with a unique life-long access to cutting edge business thought and education, an exceptional and powerful alumni network, very handsomely paid jobs (for the rest of their lives), and a good chance at extreme wealth and power anywhere they go. A Wharton MBA changes one’s life for the better. It has changed my life for the better, and I know my life and career will remain on a steep upward trajectory for very many years.

There is a lot to gain, stakes are high, and people from all over the world spare no effort or expense to get into Wharton.  They take the GMAT over and over until they enter the much coveted 700 points club, they hire very expensive consultants to hold their hand and “improve their profiles”, sacrifice vacation time to visit campus, schmooze with current students, try to befriend the professors, and write hundreds and hundreds of emails to the adcom with questions about the wonderful school life at Wharton.  They also spend days and days in front of the computer on the wonderfully informative GMAT Club forum (I am a regular contributor) and a competing resource on BusinessWeek.com (not a fan at all) in hopes of getting that tiny bit of information, if only a hint, a slight glimpse into the future and what awaits.

However most applicants fail to gain acceptance, and the failure tastes very bitter. There is a number of reasons why this happens, and one of them is bad luck, but everything else being equal, it is the quality of application itself and a lack of the overall application strategy that prevent the email-spewing “profile improvers” from getting in the door.

Below is my attempt at painting a picture of an applicant who will never get in:

Five main traits of an applicant who will never get admitted to Wharton

1. Cluelessness

My experience with dozens of applicants shows that the absolute majority of these people are clueless kittens.  Often people approach me after they have submitted an application to Wharton, and after a few minutes of conversation it becomes clear they have absolutely no clue about the application process or the components of the application itself. Most importantly, they lack any substantial understanding of themselves, and so their applications most certainly revealed that.  Without this understanding they cannot really tell the world who they are and why they are unique in any detail.

Despite the fact that absolutely every book on the topic of MBA admissions out there stresses the importance of self-reflection before you sit down and start writing, few people do it in a systematic way. Most applicants assume they have all the information about themselves stored in their heads anyway, and all that examination of self is for someone else to do.

A very thorough examination of one’s weaknesses, strengths, dreams, aspirations, sins and merits is an absolute must if you want in at Wharton.

2. Low scale

Many candidates are afraid to think big or pursue mega goals. Mega scale scares the living soul out of them, and so they settle on tiny tactical goals, which they pronounce “realistic” and therefore “believable” and “comfortable” when they explain why they need the education. Quite often applicants conceal their true goals and claim other “more interesting” goals in their blind quest for the non-existing magic recipe to get in (many people mistakenly think that candidates with certain goals have a better chance than others). This is exactly the opposite of “change the world” type of aspirations—true and sincere aspirations—one would meet among the Wharton MBAs.

Dream big, aim high if you want in.

3. Fear

The miniscule scale breeds a lot of fear.  I must admit fear is what paralyses most applicants at some point, and I—too—fell prey to that feeling when I was an applicant myself, but I overcame that emotion because I clearly understood its crippling effects. However most applicants just do not get rid of the chills. Looking at the above paragraph, I must say that it is a chicken and egg problem as fear is probably what makes them aspire for the “realistic” and the “comfortable” in the first place.

They are afraid that there is no cure for their lowish GPA in undergrad, that their community contributions were tiny (so they urgently start teaching math to unsuspecting inner-city kids or helping the equally unsuspecting homeless guys hold their bowls at the soup kitchen). They repeatedly ask themselves questions about “the true cost of MBA” and map put “opportunity costs”, i.e. they are afraid to make changes in their “comfortable” and predictable lives, take drastic and powerful turns to change themselves and the world along the way, and continue with the penny counting. These people are scared that their unpaid speeding and parking tickets from five years ago will be a major obstacle, and they also think that deviating from a one-page format of the CV will be a major roadblock on the way in.

A Wharton MBA applicant just like any good businessman or a warrior has to be fearless to succeed.

And by the way, one must actually truly care about community contributions, it comes naturally, and cannot be faked.

4. Lack of strategy

Most applicants that I have had the pleasure of communicating with did not even bother constructing the big picture. At best they just looked at the application process as a recovering alcoholic looks at his life, i.e. “one day at a time”.  In most cases, they discover what exactly the application form contains the moment they decide to populate it with information. Needless to say most of these guys and gals end up on the curb. You can spot these characters early on: they usually post questions on GMAT Club that sound similar to “Do you know what we should write in Section A?” or “My GPA was 3.456, is it OK to round it up to 3.5?” This type of comments just reveals that the candidate has not followed an organized, disciplined approach to the application.

What one really needs is a very detailed strategy, an aggressive and multidimensional plan, and a clear understanding what kind of tools the school gives you to deliver the message you want the school to hear. Of course, this rides on the premise that you do not have Cluelessness (see #1 above) or Fear (see #3).

The better the strategy the higher the chances at acceptance at Wharton.

5. Poor execution

Most people mistakenly think that the application is limited to writing, photocopying undergrad transcripts and performing other types paper shuffling.  Some go as far as writing a blog about how the stapling and the trips to the FedEx office, and some even manage to damage their submitted applications beyond repair by blogging about how the paper shuffling was done in their particular case (yeah, I am looking at you, Chris). This is just one example of poor execution.

I am convinced that visiting the school has a huge impact on the quality of the application. Now, there is visiting and there’s visiting.  Remember, most candidates who visit the school have no plan and are Clueless (see #4 and #1 respectively above) and so they just show up in Huntsman Hall, bounce around from wall to wall, sometimes they sit on classes and generally have the facade of what “should be done”. Of course, they take a tour of campus in a group of equally unprepared applicants, and leave thinking that the “Campus visit” check box is now filled and they have gained advantage over everyone else. Wrong.

Poor execution permeates every step an unsuccessful applicant makes: from misspellings on essays (one female applicant in 2011 wrote about her experience in conSLuting”  for example) to using smiley faces as punctuation    These people spend hours thinking about the color and brand of the suit to wear for the interview instead of actually preparing for the high-stakes conversation itself, and so on.

Good strategy has to be executed to perfection if you are seeking admissions at Wharton. The color and brand of your suit add absolutely nothing to your success.

So if anything above, my dear reader, describes you in some way, your chances of getting in at Wharton are zero. No need to fret about the seeming unfairness of the admissions process if you have been denied this year. It should help if you can regroup and start from the beginning, i.e. get rid of the Cluelessness, Low Scale, Fear, Lack of Strategy and Poor Execution, and the world might smile at you with its happy Wharton MBA smile.

[1481 words]
Source: http://www.onefootprint.com/lauderwharton/?p=672

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发表于 2013-10-9 23:26:01 | 显示全部楼层
Time1: 1m30s
Wharton business school which gain it’s outstanding reputation last sentence recently decline 12% applicant and the reason may be the shift from finance to technology.

Time2:   2m17s
The director of wharton’s MBA admission reveal that the quantity isn’t equal to the quality,and their admission standard is going up and other consultor give the reason that the wharton’s reputation and brand popularity decline and surpassed by many other business schools.   
Time3:1m35s
A lot of ideas from students which are from different schools , and they give the reason why wharton’s decline
The other cause is the change in wahrton is too fast.   
Time41m17s
The director of wharton’s MBA admission have resign.  
Time5:1m 25s
Although the decline in applicants , the wharton will not decline it’s acceptance because many global ranking corporate need the wharton business students.

Obstacle8m17s
The wahrton is dream school for many management students because of it’s profound history and strong power at acdmic and ranking reputation .
But why so many applicant are rejected in the door of wharton.
First the clueless many person do things have no main clue,or plan.
Second, lower scale ,they afraid of their low  gmat ,GPA and cant have a huge dream.
Thirdly, the fear. They can’t debate their inner fear/
Fourthly , they lack of strategy, they do things arbitraryspecially when they visit the school ,.
Lastly, they have no any execution ,they spent lot of time to think many useless things.  
发表于 2013-10-9 23:31:39 | 显示全部楼层
地板,感谢小鱼,幸苦了

01:36
Wharton is lossing its attraction to bussiness school applicants.The financial crisis made people have more interest in technology jobs.

02:08
High quantities does not mean high quality.Wharton still have a high requirement to applicants.
Some people think that Whartom is not as famous as it is before.

01:36
The high requirment in Wharton's selection process, weak general management training,low entrepreneurial atmosphere and lacked continuity are also possible reasons for the decrease in the applications.

01:34
The resign of Wharton's M.B.A. Admissions Director shows,to some extent,that Wharton is losing its competitive power.

01:20
The admission work will go on.Although there are fewer appilcations than before,stuents in Wharton are still attractive to top companies.

09:34
The article is mainly talking about why most applicants to Wharton fail.
At first,the author showed that why people want to apply to Wharton and what they do to enter Wharton.
Both the answers to these two questions reveals that entering Wharton is not a easy thing.Even if you try your best,you may still fail.
Then the author tell us the five main reason of the failure of the applications.
1 Cluelessness2 Low scale3 Fear4 Lack of strategy5 Poor execution
After each of the reason,the author gived out his advice to improve the poor points.
发表于 2013-10-9 23:45:16 | 显示全部楼层
第一次做作业呀~好兴奋呀好兴奋~(时间有点惨,慢慢坚持吧~~还有不到20天我要每天坚持!)

Time 2 3’17
Someonesays that Warton has lost its reputation because of the finantial crisis cutdown many job opportuanities.In contrary,many other top schools shifted theircourse to technology companied in order to let their students enroll in thesetechnology companies rather than Wall Street.
Time 3 4’ 00
Theapplications to warton still deceased this year contrary to other schools.
Theaddimissions of warton says that they focused on quality rather thanquantity,and the gmat rose several points this year.But other education hols adifferent idea.Warton now holds adimission events for students consideringentreprenuership.
Time 4  2’59
Somereasons that students feel reluctant to select Warton.The students claims thatthey would have a reputation that they can handle all problems when they wereout of warton.The group discussion requiring candidates to demostrateleadership made students less willing to choose Warton.Some students may wantto choose general management training rather than courses of warton.
Somestudents say warton doesn’t have entreprenuership atmosphere like Chicago ~ Warton also lacked continuity.
Time 5 2’32
The Warton MBA admission director are going todesign with someone said that watton has lost its reputation.
Time 6  3’19
School officials said that the lower appliacationfigure,combined with higher yieds incades that school has beter targetingcandidates.The students of Warton also in demand of many top companies.There isa revolving at the adimmision office.
Time7  12’
发表于 2013-10-9 23:48:33 | 显示全部楼层
感谢小鱼~~~开工

What's Wrong With Wharton?
Time2: 1'54" because financial crisis, most applicants like more technology or entrepreneur than finance, applicants to Wharton declined 12%
Time3: 2'36" different opinions about this trend, one is "quantity does not equal quality", the other is "Wharton does not take movement"
Time4: 1'54" reputation, less entrepreneur atmosphere, focus on finance, lack of continuity, distinct thoughts from different people

Wharton's M.B.A. admissions director to resign
Time5: 1'26" Wharton's MBA admissions director, Ms. Kumar says she will leave the job effective on Friday, this is rare
Time6: 1'42" even though the number of applicants to Wharton has declined by 12% in the last four years, graduates of Wharton are still so attractive for every single company

Why Most Applicants to Wharton Fail?
Time7: 11'10"
Wharton makes people and their career better, but why many applicants failed? Sometimes it is just bad luck, but in most cases, there are five reasons
1, lack of full understanding of themselves, who they are and why they are suitable for Wharton or MBA?
2, many applicants are afraid of mega goals, so they pick a "realistic", "believable" and "comfortable" certain tiny goals
3, the most critical reason: fear -- about background, about GPA, about change, about costs. The real businessman who Wharton likes is the person who pursue success without fear
4, candidates lack an organized, disciplined strategy to the application
5, poor execution, for example, spend a whole week in selecting what color and brand suit you should wear in interview, and wrong spell in essays
发表于 2013-10-9 23:57:30 | 显示全部楼层
谢谢小鱼~
前排占座!
掌管 5 00:01:17.12 00:08:19.91
掌管 4 00:01:27.73 00:07:02.78
掌管 3 00:01:44.56 00:05:35.05
掌管 2 00:02:16.67 00:03:50.48
掌管 1 00:01:33.80 00:01:33.80

obstacle
掌管 1 00:08:52.78 00:08:52.78

非常非常非常喜欢今天的越障,不仅仅是告诉我们申请的时候要做什么,而且也是对career goal 有很大的启发!

发表于 2013-10-9 23:58:06 | 显示全部楼层
谢谢小鱼~
刚补完上次的啊~ 占座 明天来~
------------------------------------------------------------
1'30
The application number of MBA Program of Whaton has declined. Someone considered that it might be related to the career choices that people made have changed after the financial crisis.
1'40
The director from Whaton claims that the decline of the appication quantities doesn't mean that the qualities of the applicants also declined. However, some consultants hold the different opnion and give out the example to illustrate it.
1'57
Some students' opinions  about Whaton, including advantages and disadvantages.
1'06
The director of Whaton MBA Program has left her post. And more information about decline of the applications and the director leaving.
1'40
The arrangment of Whaton's adimissions team after the last director leaving. And some information about the admission office in recent years.
7'30
The passage talks about why most applicats fail to get in Whaton.
>Many advantages about Whaton program.
>The efforts that many applicants might do
>The reasons why most of them fail
cluelessness - they don't know who they are and why they are unique
low scale- applicants should dream big instead of putting it in a  "realistic" way
fear- fight for your success
lack of stratagy- detailed strategy, using the tools to deliver the massages that you want the school to hear
poor of execution
发表于 2013-10-10 00:07:12 | 显示全部楼层
首页!!!
2*1'45
3*2'41
4*1'59
5*1'42
6*1'51
obstacle*10'03    THX!!!!!!!!辛苦了!
发表于 2013-10-10 00:40:04 | 显示全部楼层
没有首页。小鱼姐辛苦了~周五经管又要到了,时间过好快~~

才发现,小鱼姐的topic真是高端大气上档次 i like it~

1.19
Warton is losing its replications because students' interest shift from finance to technology and enterprenureship, and warton is famous for its reputation as a training ground for Wall Street titans

2.22
1.55
1.35
1.27
发表于 2013-10-10 01:15:36 | 显示全部楼层
Listening:The listening passage concludes that the particular important thing for a leader is to create a context for other people, let other people attribute their own talents and power.

1:20s: Wharton business school received fewer applications than before, after the financial crisis. However, Wharton says that they have a higher percentage of accepted candidates, which shows that they are doing a better to attract targeted candidates.

2:50s: Wharton says that the quantity cannot represent the quality and their applicants are better with a higher score of GMAT. Wharton's ranking declines year after year.

2:13s: Wharton has several problems, such as continuity and diversity.

1:28s: Wharton director has resigned recently, which has a bad effect on Wharton's reputation and ranking.

1:32s: Although the number of applicants to Wharton is declining, Wharton graduate students 2013 still got good offers from top companies. Wharton Admission office has been changing in recent years.

9:24s: Wharton school officials cite several reasons that can explain why most applicants fail to enter into Wharton. The first one is cluelessness: people don't know what they really want, and they spend time on something that virtually worth noting at all. The second one is low scale: people always set tiny goals to achieve as to show believable and realizable. The third one is fear: people are afraid of making changes in their comfortable lives. The fourth one is lack of strategy: people have no detailed plan or strategy for their future. The last one is poor execution: people visiting on campus are good but they should clearly know why they do that. People who can avoid these problems above have a great chance to be accepted to Wharton.








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