Analyst: The pace of technological development brings a constant stream of new devices to the market, and many of them enjoy commercial success. But announcing new technology too soon after the introduction of a successful device can backfire. Once consumers hear about the new device, they may stop buying the one currently on sale. So, if a company wishes to announce the upcoming sale of a new device, it should wait until purchases of the old device have begun to decline.
Which of the following, if true, would best support the analyst's main assertion? | | New technology often becomes less expensive after an initial surge in sales. | | | Media outlets, such as television programs and magazines, often report on the planned introduction of new devices while the sales of old devices are still strong. | | | Many consumers are unable to determine whether new technology is superior to current technology. | | | Surveys have shown that some consumers make only one or two technology purchases per year, whereas others make more frequent purchases. | | | Consumers tend to be loyal to technology companies whose products they enjoy using. |
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